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Oct-2025
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Overview
Market Insights Snapshot
In Oregon, The Heights Co. has demonstrated notable performance in the Flower category, showing a significant upward trend over the past few months. Starting from a rank of 27 in July 2025, the brand made a remarkable leap to rank 10 by August, maintaining this position in September, and further climbing to rank 7 by October. This upward movement in rankings corresponds with a consistent increase in sales, indicating a strengthening market presence. The Concentrates category, however, presents a different story. The Heights Co. did not appear in the top 30 for Concentrates until September, where it debuted at rank 40 and slightly improved to rank 39 by October. This suggests potential growth opportunities in the Concentrates segment, although the brand's current focus and success seem to be more pronounced in the Flower category.
The absence of The Heights Co. from the top 30 rankings in the Concentrates category for July and August in Oregon could be interpreted as a challenge for the brand, highlighting a segment where they may need to enhance their competitive strategies. In contrast, their rapid ascent in the Flower category underscores their ability to capture consumer interest and market share effectively. By October, sales for Flower had increased significantly, reflecting the brand's growing popularity and consumer loyalty within this category. The contrasting performances across categories suggest a strategic focus on Flower, while also pointing to untapped potential in the Concentrates market that could be leveraged for future growth.
Competitive Landscape
In the competitive landscape of the Oregon flower category, The Heights Co. has demonstrated a notable upward trajectory in recent months. Starting from a rank of 27 in July 2025, The Heights Co. surged to 7th place by October 2025. This impressive climb in rank is indicative of a strategic shift or successful marketing efforts, as it outpaced several competitors. For instance, Oregon Roots improved its rank from 14th to 9th over the same period, while Oregrown experienced a more volatile journey, dropping to 22nd in August before rebounding to 6th by October. Meanwhile, Meraki Gardens and Urban Canna maintained relatively stable positions, with Urban Canna consistently ranking in the top 5. The Heights Co.'s rise in rank is accompanied by a steady increase in sales, which suggests a growing consumer preference or effective distribution strategies. As The Heights Co. continues to climb the ranks, it positions itself as a formidable player in the Oregon flower market, challenging established brands and capturing a larger market share.
Notable Products
In October 2025, Swiss Watch (1g) emerged as the top-performing product for The Heights Co., achieving the number one rank with sales of 2300 units. Animal Tsunami (1g) followed closely in the second position, showing a significant leap from its previous absence in the rankings, with a notable sales figure of 2242 units. Fatso (Bulk) secured the third spot, entering the rankings for the first time. Blue Nerds (1g) saw a decline, dropping from third in July to fourth in October. Lastly, Courtside Cookies (Bulk) rounded out the top five, marking its debut in the rankings this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
