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Mar-2025
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Overview
Market Insights Snapshot
Bald Peak has shown a remarkable upward trajectory in the Flower category within Oregon. Starting from a rank of 16 in December 2024, the brand has climbed to an impressive 3rd position by March 2025. This steady ascent in rankings is accompanied by a substantial increase in sales, demonstrating Bald Peak's growing popularity and market penetration in the Flower category. Such upward movement indicates a strong consumer preference and effective market strategies in place, though the exact tactics remain undisclosed. The brand's consistent performance suggests a solid foothold in the Oregon market, making it a key player to watch in the coming months.
In contrast, Bald Peak's presence in the Pre-Roll category in Oregon is less prominent, with the brand not making it into the top 30 until February 2025, where it debuted at rank 70. By March, it slightly improved to rank 75, indicating some movement but still far from the top tier. The absence of ranking in earlier months suggests challenges or a slower start in this category, contrasting with their Flower category success. While the sales figures for Pre-Rolls are modest compared to their Flower sales, the emerging presence in the rankings could signal the beginning of a strategic effort to gain traction in this segment. Whether this trend will continue remains to be seen, as further data would be needed to assess long-term potential.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Bald Peak has demonstrated a notable rise in rank and sales over the past few months. Starting from a rank of 16 in December 2024, Bald Peak has climbed to the 3rd position by March 2025, showcasing a significant upward trajectory. This improvement is particularly impressive when compared to competitors like Oregrown, which moved from 10th to 5th place during the same period, and Gud Gardens, which fluctuated from 21st to 4th place. Meanwhile, Meraki Gardens has also shown strong performance, advancing from 12th to 2nd place. Despite these competitive pressures, Bald Peak's consistent rise in rank and sales indicates a robust market presence and growing consumer preference. However, it remains behind the leader, PRUF Cultivar / PRŪF Cultivar, which has maintained its top position throughout this period. This competitive analysis highlights Bald Peak's successful strategies in capturing market share and suggests potential for further growth in the Oregon flower market.
Notable Products
In March 2025, Blueberry Muffins (1g) maintained its position as the top-performing product for Bald Peak, with a notable sales figure of 4888 units. Maui Melon Bubblegum (1g) regained its status as the second best-seller after a brief absence in February. Hawaiian Durban Pie (1g) showed significant improvement, climbing from fifth place in February to third in March. Island Fruit (1g) consistently held a strong position, moving from third in January to fourth in March. Strawberry Diesel OG (1g) remained stable at fifth place from January to March, demonstrating steady demand.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
