Jul-2025
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Overview
Market Insights Snapshot
Bald Peak's performance in the Oregon market has shown varied results across different product categories. In the Flower category, Bald Peak consistently maintained a strong position, ranking second in both April and May 2025, before slipping slightly to third in June and July. This indicates a robust presence in the Flower category, although there is a noticeable decline in sales figures over the months, suggesting potential challenges in maintaining their top-tier status. On the other hand, their performance in the Pre-Roll category reveals a different story. Bald Peak was not ranked within the top 30 in April but made a significant leap to rank 56th in May and June, before dropping to 64th in July. This fluctuation in rankings highlights both the volatility of the Pre-Roll market and the brand's struggle to secure a stable foothold in this category.
Despite these mixed results, the overall sales trends for Bald Peak suggest areas of opportunity and concern. The Flower category, while showing a slight decline in sales, still represents a stronghold for the brand in Oregon. The consistent ranking within the top three underscores their competitive edge in this segment. However, the Pre-Roll category, with its inconsistent rankings and sales figures, signals a need for strategic adjustments to capture more market share. The brand's ability to climb up the rankings in May and June demonstrates potential for growth, but the subsequent decline in July indicates that sustaining this momentum may require targeted efforts in marketing or product differentiation. These insights provide a snapshot of Bald Peak's current position while hinting at the broader dynamics at play within the state's cannabis market.
Competitive Landscape
In the competitive landscape of the Oregon flower market, Bald Peak has experienced a notable shift in its ranking and sales performance from April to July 2025. Initially holding the second position in April and May, Bald Peak slipped to third place in June and July. This change in rank is primarily influenced by the consistent dominance of PRUF Cultivar / PRŪF Cultivar, which maintained the top spot throughout the period, and the fluctuating performance of Emerald Fields Cannabis, which briefly overtook Bald Peak in June. Despite these shifts, Bald Peak's sales trajectory shows a gradual decline, contrasting with the significant sales boost experienced by Grown Rogue in July, which propelled them from sixth to second place. This competitive pressure highlights the dynamic nature of the Oregon flower market and underscores the need for Bald Peak to innovate and strategize to regain its previous standing.
Notable Products
In July 2025, Bald Peak's top-performing product was Blueberry Muffins (1g) in the Flower category, which ascended to the number one rank from third place in June. Hawaiian Durban Pie (1g) also showed strong performance, securing the second spot with sales of 1,423 units, though it previously held the top rank in both April and May. Blueberry Octane (1g) maintained a consistent presence, ranking third, despite a slight dip from its second-place position in April. Deadhead OG (1g) entered the top five for the first time in July, taking the fourth spot. Meanwhile, CBD/THC 1:1 Mayra's Medicine (1g) appeared in the rankings for the first time, debuting at fifth place.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.