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Oct-2025
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Overview
Market Insights Snapshot
Bald Peak has shown consistent performance in the Oregon market, particularly in the Flower category. Over the months from July to October 2025, Bald Peak maintained a strong position, consistently holding the number 2 rank in this category. This stability is further emphasized by an upward trend in sales, with October 2025 seeing a significant increase compared to July. Such a consistent ranking indicates a robust presence and consumer preference in the Flower category within the state, suggesting that Bald Peak has effectively captured and retained market share.
In contrast, Bald Peak's performance in the Pre-Roll category in Oregon shows more variability and room for growth. The brand did not rank in the top 30 in September 2025, highlighting a gap in their market penetration or consumer interest in this segment. However, they reappeared in the rankings in October at position 73, indicating a potential recovery or strategic shift. The sales figures in this category have fluctuated, suggesting that while there is interest, there might be factors affecting consistent consumer buy-in. This presents an opportunity for Bald Peak to reassess their strategies in the Pre-Roll category to enhance their market position.
Competitive Landscape
In the competitive landscape of the Oregon flower category, Bald Peak has consistently maintained its position as the second-ranked brand from July to October 2025. Despite facing stiff competition, Bald Peak's sales have shown a steady upward trend, culminating in a notable increase in October. This consistent performance is particularly significant when compared to PRUF Cultivar, which has held the top spot throughout the same period, albeit with a slight decline in sales in October. Meanwhile, Grown Rogue and High Tech have experienced fluctuations in their rankings, with High Tech making a remarkable leap from eighth to third place in October. These dynamics suggest that while Bald Peak remains a strong contender, the brand must continue to innovate and adapt to maintain its competitive edge against both established leaders and emerging challengers in the Oregon market.
Notable Products
In October 2025, Bald Peak's top-performing product was Blueberry Octane (1g) in the Flower category, which jumped to the first position with sales reaching 2596 units. Hawaiian Durban Pie (1g) maintained its strong performance, holding steady at the second rank for two consecutive months, with a notable increase in sales to 1947 units. Deadhead OG (1g) saw a consistent presence in the top three, ranking third, although it experienced a slight dip in its ranking compared to July and August. New entrants to the top five include Maui Melon Bubblegum (1g) and Caribbean Creme (1g), securing the fourth and fifth positions, respectively, indicating a growing consumer interest in these products. Overall, the rankings reflect a dynamic shift in consumer preferences, with Blueberry Octane (1g) emerging as a clear favorite this month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
