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Nov-2025
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Overview
Market Insights Snapshot
The Lab Concentrates has shown varied performance across different states and product categories over recent months. In the state of Massachusetts, the brand did not make it to the top 30 in the Concentrates category for the months of August through November 2025, indicating a need for strategic improvements or increased market penetration in this area. However, their presence in the Vapor Pens category in Massachusetts is noteworthy, as they improved their ranking from 81st in August to 62nd in October, before settling at 66th in November. This upward trend, despite a slight drop in November, suggests a growing consumer interest and potential for further growth in this category.
In contrast, The Lab Concentrates has demonstrated a more robust performance in the state of Ohio, particularly in the Vapor Pens category. The brand has consistently climbed the ranks from 38th in August to an impressive 23rd by November 2025. This steady improvement is accompanied by a significant increase in sales, highlighting the brand's strengthening foothold in the Ohio market. The positive trajectory in Ohio suggests that The Lab Concentrates is effectively capturing consumer interest and expanding its market share, positioning itself as a competitive player in the Vapor Pens segment within the state.
Competitive Landscape
In the competitive landscape of vapor pens in Ohio, The Lab Concentrates has shown a promising upward trajectory in recent months. From August to November 2025, The Lab Concentrates improved its rank from 38th to 23rd, marking a significant climb in the competitive rankings. This upward movement is particularly noteworthy when compared to brands like Pacific Gold Cannabis Co., which fluctuated between the 25th and 29th positions during the same period. Meanwhile, Woodward Fine Cannabis maintained a relatively stable position around the 23rd and 24th ranks, indicating a consistent performance. The Lab Concentrates' sales have surged, especially in November, where they surpassed the sales of Woodward Fine Cannabis, which saw a decline. This positive trend for The Lab Concentrates suggests a growing market presence and an increasing preference among consumers, setting the stage for potential further advancements in the competitive hierarchy.
Notable Products
In November 2025, The Lab Concentrates saw Tropicana Cookies Distillate Cartridge (1g) rise to the top as the best-selling product, achieving the number one rank with impressive sales of 671 units. Blue D Distillate Disposable (0.5g) followed closely, securing the second position. 24K Gold Punch Distillate Disposable (0.5g) climbed to third place, showing a notable improvement from its previous fifth position in September. Jokerz Distillate Disposable (0.5g) made its debut at number four, while Pink Diamond Distillate Cartridge (1g) rounded out the top five. This month marked significant shifts in rankings, particularly for Tropicana Cookies, which jumped from fifth place in October to first in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
