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May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Woodward Fine Cannabis concentrated 46.45% of sales in Flower while Vapor Pens accounted for 30.89% and Pre-Roll for 22.66%, with Flower down 37.89% year over year and 42.94% month over month, Vapor Pens up 4.62% year over year but down 23.21% month over month, and Pre-Roll lacking a year-over-year comp but falling 44.73% month over month. The brand’s average price declined 29.64% year over year to $44.24, while Flower’s ticket sat higher at 69.88 and Vapor Pens at 37.70, implying a mix-driven compression alongside steep category pullbacks; the combined impact is a 4.14% brand sales decline year over year despite a 35.43% increase over 24 months.
With Flower ranking 34th in Ohio and shedding 42.94% month over month against a 23.21% Vapor Pens decline, Woodward Fine Cannabis is tilting away from its legacy anchor toward categories where smaller month-over-month losses may offer relative insulation. The 46.45% Flower share alongside a 4.62% Vapor Pens year-over-year gain suggests repositioning headroom if the brand reallocates toward formats with price points nearer the $37.70 Vapor Pens average rather than the 69.88 Flower level; the thesis is that margin-per-unit pressure from a 29.64% average price drop can be offset by mix-shifting toward Vapor Pens and stabilizing Pre-Roll to protect rank trajectory from the current 34th position.
Competitive Landscape
Woodward Fine Cannabis is currently ranked #34 in OH Flower in May 2026, down 8 positions year over year from #26 and 9 positions below its February 2026 three-month reference of #25, while still 17 places off its March 2025 peak at #17; in contrast, RYTHM moved up 5 positions year over year to #2 with a 49.2% sales increase and Klutch Cannabis advanced 13 positions to #3 alongside a 161.1% sales lift, indicating that Woodward Fine Cannabis has lost relative share as faster-rising rivals consolidate top-5 spots, which implies a deteriorating rank trajectory that will be hard to reverse without category-mix or distribution change.
Notable Products
Grapehead (5.66g) posted the steepest movement in May 2026 with a -55.6% month-over-month decline, dropping to rank 5 while Candy Rain (5.66g) fell -17.5% at rank 4, signaling pressure on larger-format Flower even as Mystery Marker Pre-Roll 5-Pack (2.5g) climbed +20.1% to hold rank 1. With three of the top ten in Pre-Roll and four in Vapor Pens, the category mix is tilting away from Flower’s lower-momentum units toward ready-to-use formats, implying Woodward Fine Cannabis is shifting velocity to convenience-led segments over bulk Flower.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
