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Jul-2025
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Overview
Market Insights Snapshot
In the state of Nevada, Torch has shown a promising upward trajectory in the Vapor Pens category. Starting from a position outside the top 30 in April 2025, Torch has steadily climbed to secure the 28th rank by June and maintained this position in July. This consistent improvement is indicative of growing consumer preference or effective market strategies. Despite not being in the top 30 initially, Torch's ability to break into this competitive space by June is noteworthy and suggests a positive reception and increasing market penetration.
Analyzing the sales figures further, Torch's sales in Nevada have increased significantly from April to July 2025, with a notable jump from approximately $57,001 in April to $82,978 in July. This trend suggests that Torch is gaining traction and possibly expanding its customer base or increasing repeat purchases. While the brand's performance outside of Nevada remains undisclosed, the positive developments within Nevada's Vapor Pens category highlight Torch's potential to enhance its market position further. The movement from outside the top 30 to a stable rank within it could serve as a foundation for future growth in other states or categories.
Competitive Landscape
In the competitive landscape of vapor pens in Nevada, Torch has shown a promising upward trajectory in recent months. Starting from a rank of 34 in April 2025, Torch improved its position to 28 by June and maintained this rank through July, indicating a consistent gain in market presence. This upward movement is noteworthy when compared to competitors like Bonanza Cannabis Company, which saw a decline from rank 21 in April to 30 in July, and Khalifa Kush, which remained relatively stable but did not exhibit the same upward momentum as Torch. Additionally, Beboe improved its rank from 29 to 26, but Torch's consistent climb suggests a stronger growth trajectory. The sales trends further support Torch's rising influence, with sales increasing steadily from April to July, whereas some competitors experienced fluctuations or declines. This consistent improvement in rank and sales positions Torch as a growing contender in the Nevada vapor pen market, potentially attracting more consumer interest and market share.
Notable Products
In July 2025, Pineapple OG Live Resin Diamonds Disposable (1g) emerged as the top-performing product for Torch, climbing from the third position in the previous month to first, with impressive sales reaching 631 units. Mango Mimosa Live Resin Diamonds Disposable (1g) maintained its strong performance, holding steady at the second spot with notable sales figures. Strawberry Diesel Live Resin Disposable (1g) showed significant improvement, moving up to third place from fifth in June. Purple Slushy Live Resin Diamonds Disposable (1g), despite being the leader in June, dropped to fourth position. Passion Orange Guava Live Resin Disposable (1g) made its debut in the rankings, securing the fifth spot, indicating a positive reception in the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
