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Sep-2024
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Overview
Market Insights Snapshot
High Heads has shown varied performance across different categories in Nevada. In the Beverage category, the brand has maintained a steady position, consistently ranking around the 6th spot from June to September 2024. Despite a slight drop in sales from June to September, their stable ranking suggests a strong foothold in this category. In contrast, the Edible category has seen more fluctuation, with High Heads improving their ranking from 16th in June to 13th by September, indicating a positive trend despite a slight dip in sales towards the end of the period. The most notable movement is in the Flower category, where High Heads jumped from 24th place in August to 11th in September, marking a significant improvement and suggesting a successful strategy shift or product launch.
In the Pre-Roll category, High Heads has shown consistent upward movement in Nevada. Starting at 30th in June, they climbed to 14th by September, indicating a strong growth trajectory. This improvement is also reflected in their sales, which have more than doubled over the same period. Meanwhile, in the Vapor Pens category, the brand has maintained a solid presence, with a slight dip in ranking from 7th to 8th by September, but with a notable increase in sales. This suggests a stable market position with potential for further growth. The absence of High Heads from the top 30 in any category would have been concerning, but their presence across multiple categories highlights their diverse product range and adaptability in the competitive Nevada market.
Competitive Landscape
In the competitive landscape of Vapor Pens in Nevada, High Heads has shown resilience and a slight upward trajectory in recent months. Despite a dip in rank from 7th in June 2024 to 9th in August 2024, High Heads rebounded to 8th place by September 2024, indicating a positive trend in market positioning. This recovery is notable when compared to competitors like Cannavative, which experienced a drop from 7th to 10th place in the same period. Meanwhile, AiroPro maintained a steady 6th place ranking throughout, suggesting a strong hold on its market share. Interestingly, Rythm emerged in September 2024 at 7th place, potentially disrupting the market dynamics. High Heads' sales figures also reflect a significant increase in September, surpassing the sales of CAMP (NV), which saw fluctuating ranks and sales. This data suggests that High Heads is effectively navigating the competitive pressures in the Nevada Vapor Pens market, with a promising outlook for continued growth.
Notable Products
In September 2024, High Heads saw its Sativa Infused Pre-Roll (1g) rise to the top position, making it the best-performing product of the month with sales reaching 3997 units. This product showed a significant improvement from its fourth-place rank in August. The Tropical Takeoff Gummies 10-Pack (100mg) secured the second spot, maintaining a strong performance after being third in the previous month. The LA Kush Cake Distillate Cartridge (1g) dropped from its top position in August to third place in September. Notably, the Lemon Haze Grapefruit Lemonade Sour Gummies and Tropical Cookie Punch Distillate Cartridge, which were not ranked in previous months, entered the top five, highlighting a shift in consumer preferences towards edibles and vapor pens.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
