May-2026
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Market Insights Snapshot
High Heads centered May 2026 around Flower at 66.41% share, with Vapor Pens at 18.58% and Edible at 15.01%, indicating a pivot toward inhalables as Flower surged 79.48% month over month and 765,929.72% year over year while Vapor Pens rose 7.24% MoM and 562.34% YoY. Edible moved counter to this shift with a -10.52% MoM decline and a modest 3.19% YoY uptick, while the brand’s overall average price climbed 126.81% YoY alongside a 456.77% YoY sales increase, implying mix-led premiumization concentrated in Flower even as 24-month sales are down 50.48%.
Within the Flower category, High Heads held rank 14 in Nevada, pairing a 66.41% internal mix weight with that mid-pack placement to suggest distribution or velocity is still scaling relative to peers despite a 79.48% MoM surge. The combination of a 18.58% Vapor Pens share growing 7.24% MoM and a 15.01% Edible share contracting -10.52% MoM points to a portfolio tilting toward faster-turn inhalables, which, with a 126.81% YoY price lift and 456.77% YoY sales growth, implies the brand’s positioning is migrating toward higher-priced Flower as the demand anchor while Edible plays a secondary, potentially margin-dilutive role that may warrant SKU rationalization.
Competitive Landscape
High Heads is ranked #14 in NV Flower in May 2026, a climb of 122 positions from #136 year over year, and up 10 spots from #24 in February 2026; however, it remains two places below its #12 peak from September 2024 and outside the top 10 while STIIIZY held #1 with a -2.3% year-over-year sales change and Redwood surged from #54 to #5 alongside a 917.6% year-over-year sales increase. With leaders concentrated at ranks #1–#5 and a competitor leap from #54 to #5 compressing the mid-tier, High Heads’ rapid rank recovery coupled with a still-sub-peak ceiling implies momentum that must translate into top-10 penetration before faster-rising peers redefine the cutoff.

Notable Products
CBD/CBG/THC 2:1:1 Sour Lemon Haze Gummies 10-Pack (200mg CBD, 100mg CBG, 100mg THC) posted a -31.7% month-over-month change to rank 5 in May 2026, while the CBD/THC 1:1 Sour Cherry Blast Gummies 10-Pack (100mg CBD, 100mg THC) fell -26.1% to rank 4; in contrast, Trippy Berry Gummies 10-Pack (100mg) gained 14.4% to rank 2. With four of the top ten coming from Edibles but none above rank 2, and Flower SKUs occupying ranks 1, 6, 7, and 9, the mix points to Flower anchoring traffic as Edibles recalibrate. These splits suggest High Heads is leaning on Flower leadership to offset volatility in functional Edibles, implying near-term emphasis on core inhalables while reformulating or repricing select gummies.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







