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FENO is stocked at 17 licensed dispensaries across Arizona, with the deepest coverage in Phoenix, Tucson, Chandler, Glendale, and Bullhead City. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, FENO concentrated revenue in Flower at 64.10% share with year-over-year growth of 25.13% and month-over-month growth of 12.33%, while Pre-Roll held 35.05% share with 8.98% YoY and 11.15% MoM. Average price declined 0.27% YoY even as brand sales rose 16.99% YoY, indicating volume expansion under modest price compression. With Flower comprising the top category and the brand holding rank 17 in Flower within Arizona, the mix skew implies FENO is leaning into higher-ticket Flower (average price $47.07) while sustaining a sizable Pre-Roll base (average price $17.51), which sets a path where incremental Flower share gains can lift overall revenue efficiency despite price softness.
The combination of a 12.33% MoM gain in Flower alongside an 11.15% MoM lift in Pre-Roll suggests balanced near-term momentum, but the larger 25.13% YoY in Flower versus 8.98% YoY in Pre-Roll points to a widening performance gap that could reposition the brand more squarely as a Flower-first player. With brand sales up 16.99% YoY and a 0.27% YoY price decrease, the math implies unit-driven growth anchored in Flower mix, and a rank of 17 in Arizona Flower indicates room for upward movement if the brand converts Pre-Roll buyers into Flower buyers at a faster rate than overall category growth; the thesis is that continued mix shift toward Flower and cross-trial from Pre-Roll can lift rank and share without requiring further price discounting.
Competitive Landscape
FENO sits at rank #17 in AZ Flower in October 2026, improving 9 positions from #26 year over year, and edging up 2 spots from #19 just three months earlier; this coincides with a best-to-date peak rank of #17 in October 2026 and places FENO 16 positions behind the category leader. While FENO advanced, Fenix jumped from #23 to #5 with a 255.63% YoY sales increase, and Find. moved from #3 to #2 alongside a 27.58% YoY lift, indicating faster upward mobility among top-tier peers; meanwhile, Just Flower held #1 year over year with a 38.10% YoY sales rise, keeping the gap at the top stable. The combination of a 9-rank YoY climb and a shorter-term 2-rank gain implies FENO’s trajectory is positive but outpaced by rivals accelerating into the top 5, signaling that maintaining momentum will require closing multiple rank positions per quarter rather than incremental single-step moves.
Notable Products
FENO sells at a premium in October 2026, with average prices 21% above similar products and multiple leading items like Culiacancito (14g) priced 64.3% higher than comparable flower. Sales are concentrated too, with 56.9% coming from the top 10 of 34 items, so most of its sales ride on a relatively small set of premium-priced SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
