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Mar-2026
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Overview
Market Insights Snapshot
In the competitive landscape of the cannabis industry, Tune has shown a notable presence in the Beverage category within New York. Throughout the months of December 2025 to March 2026, Tune maintained a consistent performance, holding the third position in December and January, before experiencing a slight drop to the fifth position in February and March. This shift indicates a relative stability in their market presence, although the decline suggests potential challenges or increased competition. Despite the decrease in rank, their ability to remain within the top five highlights a sustained consumer interest and a solid market strategy.
Interestingly, the sales trend for Tune in New York reveals a downward trajectory from December to March. Starting with sales of $144,695 in December, there was a noticeable decrease over the subsequent months. This decline could be attributed to seasonal variations, market saturation, or evolving consumer preferences. However, the fact that Tune did not fall out of the top five rankings during this period suggests that while sales volume may have decreased, their brand loyalty or market penetration remains relatively strong. The absence of Tune from the top 30 in other states or categories might be seen as a limitation in their geographic or product line expansion, but it also underscores the brand's focused strategy within its stronghold market.
Competitive Landscape
In the competitive landscape of the New York cannabis beverage market, Tune has experienced notable fluctuations in its rank and sales over the past few months. Starting strong in December 2025, Tune held the 3rd position, maintaining it through January 2026. However, by February and March, it slipped to the 5th position. This decline in rank coincides with a decrease in sales, suggesting potential challenges in market penetration or consumer preference shifts. Notably, High Peaks has shown a consistent upward trajectory, surpassing Tune in February and maintaining a higher rank through March. Meanwhile, Harney Brothers Cannabis also improved its standing, climbing from 4th in December to 3rd in March, indicating strong competitive pressure. Despite these challenges, Tune's sales figures remain significantly higher than those of brands like MyHi and Weed Water, which consistently rank lower, suggesting that while Tune faces competition at the top, it still holds a substantial market share advantage over other competitors.
Notable Products
In March 2026, the top-performing product from Tune was the Sicilian Lemon & Rose Infused Seltzer (10mg THC, 12oz) in the Beverage category, taking the first rank with sales of 2996 units. This product improved its position from second place in February. The Blackberry Cardamom Infused Seltzer (10mg THC, 12oz) secured the second spot, dropping from its top position in February. The Raspberry Lime Infused Seltzer (10mg THC, 12oz) maintained a consistent third rank over the months. Notably, the Black Cherry Infused Seltzer (10mg THC, 12oz) saw a significant drop to fourth place from its previous third-place ranking in February.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
