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Tune is stocked at 157 licensed dispensaries across New York, with the deepest coverage in New York, Queens, Brooklyn, Buffalo, and Syracuse. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Tune operated as a single-category brand with Beverage at 100.0% mix, posting a 3.49% year-over-year sales increase alongside a -1.97% month-over-month dip, while average price fell -12.50% YoY to $5.32. Within New York Beverage, Tune held rank 5, pairing category concentration (100.0%) with a modest YoY gain and a short-term MoM contraction; the combination implies price-led volume defense is offsetting near-term softness, keeping the brand anchored mid-pack at rank 5.
The shift toward lower average price (-12.50% YoY) amid a 3.49% YoY sales rise and a -1.97% MoM decline suggests a trade-down posture that prioritizes unit throughput over margin, consistent with holding rank 5 in New York. With Beverage at 100.0% of sales and a 24-month lift of 75.07%, the pattern implies Tune’s positioning hinges on sustaining price elasticity gains and defending share through value cues, but the MoM dip signals sensitivity to short-cycle demand that could cap rank advancement without mix diversification or selective price recovery.
Competitive Landscape
Tune sits at #5 in NY Beverage for October 2026, down 2 positions year over year from #3, and flat versus three months ago at #5, while its historical peak was #2 in June 2025, indicating a two-rank slide from peak to current. In contrast, Ayrloom held #1 with a 3.0% YoY sales increase and Layup maintained #2 alongside 54.9% YoY growth, whereas Harney Brothers Cannabis advanced from #5 to #3 with 99.2% YoY growth, overtaking Tune as High Peaks sits at #4 with 49.8% YoY growth; the pattern of Tune’s rank holding at #5 despite competitor gains implies stabilization without momentum, raising the risk of further share erosion if current trajectories persist.
Notable Products
Tune’s October 2026 lineup is concentrated, with the top 10 items accounting for 98.6% of sales, led by Blueberry Lemonade (10mg THC, 12oz) at 17.1%. New launches contribute 32.9% of brand sales, so a third of revenue comes from recent additions rather than long-running staples.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
