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Where to Buy
Tune is stocked at 167 licensed dispensaries across New York, with the deepest coverage in New York, Brooklyn, Buffalo, Queens, and Albany. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Tune operated as a single-category brand in Beverage, with category share at 100.0% and an average price down 2.87% year over year while sales fell 14.98% year over year in August 2026 but rose 14.39% month over month; this mix concentration implies that category-level swings directly transmit into brand-level volatility. With rank at 5 in Beverage in New York and a 24-month sales change of 9.77% against a current-month year-over-year decline of 14.98%, the juxtaposition of short-term contraction and medium-term expansion indicates a rebound narrative driven by recent month-over-month recovery.
The combination of a 14.39% month-over-month sales increase and a 2.87% year-over-year price decrease suggests Tune is leaning on pricing to regain velocity within Beverage, positioning the brand to trade volume for share defense at rank 5. Given 100.0% reliance on Beverage and a top-state concentration in New York, the August 2026 pattern implies that maintaining a top-5 position will depend on sustaining double-digit month-over-month sell-through while managing margin pressure inherent in a sub-3% price deflation trajectory.
Competitive Landscape
Tune ranks #5 in NY Beverage in August 2026, down 2 positions year over year from #3, and unchanged versus 3 months ago at #5, while category leaders shifted: Ayrloom held at #1 with a 9.6% YoY sales decline, and Harney Brothers Cannabis climbed from #5 to #3 alongside a 266.4% YoY sales surge; meanwhile, Layup stayed at #2 with 86.7% YoY growth and High Peaks moved to #4 with 27.3% YoY growth; despite a historical peak of #2 in June 2025, Tune’s slide from #3 to #5 while faster-growing rivals add between 27.3% and 266.4% YoY share implies a stalled trajectory that risks further rank erosion unless relative velocity improves.
Notable Products
Raspberry Lime Infused Seltzer (10mg THC, 12oz) posted the largest month-over-month gain at +173.8% to rank 4, while Sicilian Lemon & Rose Infused Seltzer (10mg THC, 12oz) rose +114.1% to rank 2, indicating rapid velocity shifts concentrated in single-serve cans. Black Cherry Infused Seltzer (10mg THC, 12oz) gained +67.2% to hold rank 1, even as the Black Cherry Infused Seltzer 4-Pack (40mg, 12oz, 355ml) fell -50.2% at rank 7, a divergence that suggests buyers are trading down from multi-pack formats to individual units for trial and basket flexibility. With Blackberry Cardamom Infused Seltzer (10mg THC, 12oz) up +88.1% at rank 3 and its 4-Pack variant down -42.4% at rank 8, four of the top five SKUs are single-serve Beverages, implying Tune’s mix is tilting toward high-rotation singles over bundled volume and reallocating demand away from multi-pack inventory. The pattern implies Tune’s commercial direction is shifting toward maximizing single-serve shelf turns and price-point accessibility rather than pushing depth through multi-pack promotions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
