Data Snapshot: Oct 05, 2026
$100K+

Sep-2026

Sales

Strong Growth

Trend

6-Month

12

Product Count

SKUs

$5.48

Avg Price

-7.8%

YoY Sales Change

-10.2%

YoY Price Change

Tune

Where to Buy

Tune is stocked at 184 licensed dispensaries across New York, with the deepest coverage in New York, Queens, Brooklyn, Buffalo, and Albany. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.

https://headsetstorage.blob.core.windows.net/brand-stores/12143.json?v=20261004
Tune Sales

Market Insights Snapshot

Tune Historical Sales by Category

In September 2026, Tune was entirely concentrated in Beverage with a 100.0% category mix, pairing a year-over-year sales change of -7.8% with a month-over-month decline of -11.0%, while average price fell -10.2% YoY from a current level of $5.48. Within New York Beverage, Tune held rank 5, a position that, alongside a double-digit MoM contraction and single-category exposure at 100.0%, implies the brand’s volume is tightly coupled to Beverage-specific demand swings rather than diversified category momentum.

The combination of a -7.8% YoY sales move and -11.0% MoM against a 100.0% Beverage mix suggests Tune’s positioning is volume-chasing at mid-tier scale rather than price-led, as the -10.2% YoY price drop did not prevent share concentration from remaining singular. Holding rank 5 in New York Beverage while pricing down double digits implies elasticity is present but not fully converting to rank gains, pointing to a positioning that must lean on executional levers within Beverage—pack size, flavor rotation, and channel weighting—rather than cross-category hedging.

Sep-2026 Rank
Beverage
5
Category
Share of Sales
Avg Item Price
YoY %
MoM %
Beverage
100.0%
$5.48
-7.8%
-11.0%
Tune

Competitive Landscape

Tune sits at #5 in Beverage for New York in September 2026, sliding 2 positions YoY from #3, while holding flat versus three months ago at #5; this contrasts with Harney Brothers Cannabis climbing from #5 YoY to #3 and posting 152.8% sales growth, and Layup steady at #2 with 33.7% YoY growth as Ayrloom remains #1 despite a 2.0% YoY decline. Despite a historic peak at #2 in June 2025, Tune’s current #5 and 2-rank YoY drop signal share consolidation below the top tier, implying that without a catalyst to reverse the rank erosion, incumbents at #1–#3 are widening the performance gap.

Tune market ranking for NY Beverage

Tune

Notable Products

Raspberry Lime Infused Seltzer 4-Pack (40mg, 12oz, 355ml) posted the steepest September 2026 drop at -58.4% and slipped to rank 10, while Black Cherry Infused Seltzer (10mg THC, 12oz) fell -14.2% to rank 2; in contrast, Blueberry Lemonade (10mg THC, 12oz) rose +39.0% to hold rank 1 with about $20.7k in sales. Seven of the top ten are Beverage SKUs from the same seltzer/iced-tea family, yet single-serve seltzers like Blackberry Cardamom Infused Seltzer (10mg THC, 12oz) declined -11.9% at rank 3 as Sicilian Lemon & Rose Infused Seltzer (10mg THC, 12oz) slid -32.3% at rank 4. The disparity between single-serve gains at the top and deep 4-pack pullbacks of -23.2% to -58.4% implies demand is pivoting from multi-pack pantry loading toward immediate-consumption formats, steering Tune’s mix toward higher-velocity singles over bulk.

Product
Category
May-2026
Jun-2026
Jul-2026
Aug-2026
Sep-2026
MoM %
Blueberry Lemonade (10mg THC, 12oz)
Beverage
>10
>10
>10
4
1
+39.0%
Black Cherry Infused Seltzer (10mg THC, 12oz)
Beverage
2
5
1
1
2
-14.2%
Blackberry Cardamom Infused Seltzer (10mg THC, 12oz)
Beverage
1
4
4
3
3
-11.9%
Sicilian Lemon & Rose Infused Seltzer (10mg THC, 12oz)
Beverage
7
6
2
2
4
-32.3%
Raspberry Lime Infused Seltzer (10mg THC, 12oz)
Beverage
3
4
7
5
5
-21.4%
Peach Iced Tea (10mg THC, 12oz)
Beverage
>10
>10
>10
6
6
+25.8%
Lemonade Iced Tea (10mg THC, 12oz)
Beverage
>10
>10
>10
7
7
+23.2%
Blackberry Cardamom Infused Seltzer 4-Pack (40mg, 12oz, 355ml)
Beverage
5
3
5
9
8
-23.2%
Black Cherry Infused Seltzer 4-Pack (40mg, 12oz, 355ml)
Beverage
6
2
3
8
9
-31.1%
Raspberry Lime Infused Seltzer 4-Pack (40mg, 12oz, 355ml)
Beverage
4
1
6
10
10
-58.4%
View product & sales data

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Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.

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