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Apr-2025
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Overview
Market Insights Snapshot
In the state of New York, MyHi has demonstrated consistent performance in the Beverage category, maintaining a strong position within the top five brands. Despite a slight dip from fourth to fifth place in April 2025, the brand's sales have shown resilience with a modest rebound after a decrease in the earlier months of the year. This suggests a stable consumer base and potential growth opportunities in the beverage sector. However, MyHi's presence in the Vapor Pens category tells a different story, as the brand has not broken into the top 30, indicating a need for strategic adjustments to enhance competitiveness in this segment.
The data reveals that MyHi's performance across categories in New York is uneven, with a notable contrast between their success in beverages and struggles in vapor pens. The brand's ability to sustain its rank in the Beverage category highlights its strong market position and consumer preference in that area. However, the absence of a top 30 ranking in the Vapor Pens category suggests that MyHi may need to innovate or rethink its approach to gain traction. This disparity in category performance could point to broader market trends or consumer preferences that MyHi might exploit or adapt to for improved positioning in the coming months.
Competitive Landscape
In the competitive landscape of vapor pens in New York, MyHi has shown a consistent presence, maintaining a rank between 50 and 52 from January to April 2025. Despite facing competition from brands like OMO - Open Minded Organics, which started at rank 40 in January and gradually declined to 50 by April, MyHi's sales have demonstrated resilience, with a notable recovery in March and April. Meanwhile, Packs (fka Packwoods) and Ruby Farms were not in the top 20, indicating a less competitive threat. Generic AF entered the rankings in April at 53, slightly below MyHi, suggesting a potential emerging competitor. MyHi's ability to maintain its rank amidst these shifts highlights its steady market position, though it may need to strategize to counter the declining trend of competitors like OMO, which could regain momentum.
Notable Products
In April 2025, MyHi's Boisterous Berry Stir Stick 10-Pack (100mg) led the sales rankings, jumping from the 5th position in March to the top spot with sales of 415 units. Simply Flavorless Stir Stick 10-Pack (100mg), which held the number one rank consistently from January to March, slipped to second place. The Social Sativa Sour Diesel Live Rosin Disposable (1g) entered the rankings for the first time, securing the third position. Social - Berry Live Rosin Disposable (1g) maintained a steady presence, moving slightly down from third to fourth place. Lively Lemon Stir Stick 10-Pack (100mg) remained stable in fifth place, showing little change in its ranking over the months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
