Nov-2025
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Overview
Market Insights Snapshot
High Peaks has demonstrated a varied performance across different categories in New York. In the Beverage category, the brand has maintained a relatively strong presence, ranking consistently within the top five, peaking at third place in October 2025. However, there was a slight dip in November 2025, dropping to fifth place. This indicates a competitive market where High Peaks is holding its ground but faces challenges in maintaining its upward trajectory. In contrast, the Concentrates category has not been as favorable, with the brand failing to break into the top 30 since August 2025, highlighting a potential area for strategic improvement.
The Edible and Flower categories show a mixed bag of results for High Peaks in New York. The brand has been climbing steadily in the Edible category, improving its rank from 52nd in August to 43rd in October, before a slight decline to 47th in November. This upward trend, despite the minor setback, indicates a growing acceptance and demand for their edible products. Meanwhile, in the Flower category, High Peaks experienced a brief rise to 49th place in September but has since seen a decline, suggesting fluctuating consumer preferences or increased competition. Notably, the Pre-Roll category saw significant success, with the brand reaching 22nd place in October, although it fell back to 34th in November, indicating a need for sustained efforts to capitalize on this momentum.
Competitive Landscape
In the competitive landscape of New York's Pre-Roll category, High Peaks has demonstrated a remarkable fluctuation in its market position from August to November 2025. Initially ranked at 58th in August, High Peaks surged to 22nd place by October, showcasing a significant upward trajectory that indicates a strong growth in consumer preference and market penetration. However, by November, the brand experienced a decline to 34th place, suggesting a potential challenge in maintaining its competitive edge. In contrast, brands like Dogwalkers and Miss Grass have consistently hovered around the lower ranks, with Dogwalkers dropping from 22nd in August to 35th in November, and Miss Grass fluctuating between 31st and 40th. Meanwhile, KOA Exotics and Dragonfly Cannabis have shown varied performance, with KOA Exotics peaking at 24th in October and Dragonfly Cannabis reaching 30th in the same month. These dynamics highlight the competitive volatility in the market, where High Peaks' ability to capitalize on its mid-year momentum could be crucial for sustained sales growth and improved ranking in the future.

Notable Products
In November 2025, the top-performing product for High Peaks was the CBD/THC 1:2 Sparkling Strawberry Lemonade with 5mg CBD and 10mg THC, maintaining its number one position since August. The CBD/THC 1:1 Sparkling Strawberry Lemonade also held steady at the second rank throughout the same period. The CBD/THC 1:2 Frescanna Ruby Grapefruit Sparkling Drink remained consistent in third place since its introduction in October. Bees Knees Pre-Roll 2-Pack stayed at fourth place, showing a slight decline in sales from October. Finally, Ghost Dawg Pre-Roll 2-Pack maintained its fifth position, with sales figures slightly decreasing compared to the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







