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Aug-2025
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Overview
Market Insights Snapshot
High Peaks has demonstrated notable stability in the New York market, particularly in the Beverage category, where it maintained a consistent rank of fourth place from June to August 2025. This stability is underpinned by a significant increase in sales from May to July, although there was a slight dip in August. In contrast, the brand's performance in the Concentrates category has been more volatile. After a brief absence from the top 30 in July, High Peaks re-entered the list in August at the 32nd position, reflecting a challenging competitive environment in this segment. Such fluctuations highlight the brand's resilience in maintaining a presence despite the competitive pressures in the New York concentrates market.
In the Edible category, High Peaks experienced a downward trajectory, slipping from the 41st to the 50th rank by August, indicating potential challenges in sustaining consumer interest or facing increased competition. Conversely, the Flower category saw an improvement with a rise in rank from 80th in June to 65th in August, suggesting a positive reception or strategic adjustments that resonated well with consumers. The Pre-Roll category also mirrored this upward trend, returning to the 61st position in August after a dip to 82nd in July. These movements across categories and rankings provide a nuanced picture of High Peaks' performance, showing both areas of strength and opportunities for growth within the New York market.
Competitive Landscape
In the competitive landscape of the Flower category in New York, High Peaks has experienced fluctuating rankings over the past few months, which could be indicative of shifting consumer preferences or competitive pressures. Notably, High Peaks' rank improved from 80th in June 2025 to 65th in August 2025, suggesting a positive trend in consumer traction. However, competitors like Old Pal and Golden Garden have maintained stronger positions, with Old Pal consistently ranking higher, peaking at 55th in August 2025, and Golden Garden reaching 60th in the same month. This suggests that while High Peaks is making strides, it still faces significant competition from these brands, which have shown more stable and higher sales performance. Meanwhile, Binske and Canna Cure Farms have not consistently ranked in the top 20, indicating potential opportunities for High Peaks to capitalize on their less stable market presence. Overall, while High Peaks is on an upward trajectory, it must strategize to close the gap with leading competitors to enhance its market position.
Notable Products
In August 2025, the top-performing product for High Peaks was the CBD/THC 1:2 Sparkling Lemonade (5mg CBD, 10mg THC, 12oz) from the Beverage category, which secured the number one position with sales of 8,276 units. The CBD/THC 1:2 Sparkling Strawberry Lemonade (5mg CBD, 10mg THC, 12oz) maintained strong performance, ranking second, though it dropped from its consistent first place in previous months. The CBD/THC 1:2 Sparkling Rocket Pop (5mg CBD, 10mg THC, 12oz) held steady at the third position, showing stable sales growth. The CBD/THC 1:2 Wild Berry Tea (5mg CBD, 10mg THC, 12oz) remained in fourth place, despite a decline in sales compared to July. A new entry, the Ghost Dawg Pre-Roll 2-Pack (1.5g) in the Pre-Roll category, debuted impressively at the fifth position.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
