Sep-2026
Sales
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6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
urbanXtracts is stocked at 78 licensed dispensaries across New York, with the deepest coverage in New York, Queens, Buffalo, Rochester, and Brooklyn. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
urbanXtracts concentrated 86.05% of September 2026 sales in Flower, with category sales up 437.52% year over year and 10.32% month over month, while Pre-Roll held 6.03% share with 124.75% YoY growth and 15.29% MoM growth. Concentrates represented 7.83% share with a -0.63% YoY decline but a 17.07% MoM uptick, and Vapor Pens remained a 0.10% sliver despite a 29.83% YoY and 59.58% MoM rise. The brand’s average price rose 55.00% YoY to $53.15 as Flower’s average price sat at $76.37, indicating mix-led pricing lift; combined with a 274.62% YoY brand sales increase and a Flower rank of 28 in New York, the pattern implies urbanXtracts is scaling primarily via premium-leaning Flower while ancillary formats contribute incremental, not foundational, volume.
The shift toward a Flower-heavy mix alongside faster MoM acceleration in smaller formats (17.07% for Concentrates and 15.29% for Pre-Roll versus 10.32% for Flower) implies urbanXtracts is reinforcing a flagship core while testing breadth that could cushion volatility in Flower. With Vapor Pens growing 59.58% MoM from a 0.10% base and Pre-Roll expanding 124.75% YoY to 6.03% share, the brand has headroom to rebalance mix if price sensitivity intensifies under a 55.00% YoY average price increase. The September 2026 position at rank 28 in New York Flower, paired with 437.52% Flower YoY growth and 274.62% total YoY growth, implies near-term gains will continue to be dictated by Flower execution, while incremental share in Pre-Roll and Concentrates provides the most practical path to rank improvement without overextending into low-share Vapor Pens.
Competitive Landscape
urbanXtracts sits at rank #28 in NY Flower in September 2026, improving 67 positions year over year from #95 to #28 and jumping 37 positions since June 2026 from #65 to #28, marking its peak to date; meanwhile, Find. moved up from #5 to #1 with a 16.2% YoY sales increase and Grassroots advanced from #15 to #2 on 150.3% YoY sales growth, indicating that urbanXtracts’ rapid rank ascent is occurring in a tier where top brands are also accelerating and that sustaining momentum will require converting recent rank gains into share retention against faster-climbing leaders.

Notable Products
Mac 1 (14g) posted the steepest decline in September 2026 at -27.5% and slipped to rank 6, while Jet Fuel (14g) surged +118.7% to rank 2. Wild Cherry Z (14g) held rank 1 as Flower occupied six of the top ten positions, indicating category concentration despite Pre-Roll ranks at 4, 7, 8, 9, and 10 posting mixed movement including -41.7% and -11.4%. With Jet Fuel (14g) adding momentum and Mac 1 (14g) contracting, the mix points to a pivot toward a narrower set of high-velocity Flower SKUs that can carry share even as several Pre-Rolls soften.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







