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Dec-2025
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Overview
Market Insights Snapshot
In the state of New York, urbanXtracts has shown a varied performance across different product categories. In the Concentrates category, the brand has experienced some fluctuations in its rankings over the last few months, moving from 20th place in September to 21st place in December. Despite the slight decline in rank, the brand's sales figures have remained relatively stable, indicating a consistent demand for their products. On the other hand, urbanXtracts has not made it into the top 30 brands in any state outside of New York, which suggests room for growth and expansion into new markets.
Turning to the Flower category in New York, urbanXtracts has demonstrated a positive upward trend. The brand's ranking improved significantly from 90th place in September to 66th place by December. This movement reflects a strong increase in consumer interest and acceptance, as evidenced by the rising sales figures over these months. The brand's ability to climb the ranks in a competitive category like Flower highlights its potential to capture a larger market share. However, urbanXtracts' absence from the top 30 in other states indicates that while they are gaining traction locally, there is still untapped potential on a broader scale.
Competitive Landscape
In the competitive landscape of the New York flower category, urbanXtracts has demonstrated a notable upward trajectory in its rankings over the last few months of 2025. Starting from a rank of 90 in September, urbanXtracts climbed to 66 by December, showcasing a consistent improvement in market position. This upward movement is particularly significant when compared to competitors like Major, which also improved its rank from 72 to 59, and Pot & Head, which experienced fluctuations, ending at 67. Meanwhile, High Peaks maintained a relatively stable position around the mid-50s, and UMAMII saw a decline, dropping from 52 to 68. These shifts suggest a competitive yet dynamic market where urbanXtracts' strategic initiatives may be paying off, as evidenced by their improved rank and increased sales, positioning them favorably against both stable and fluctuating competitors.
Notable Products
In December 2025, the top-performing product for urbanXtracts was A Train (3.5g) in the Flower category, maintaining its consistent first-place ranking with sales of 960 units. Singapore Sling (14g) also showed strong performance, climbing to the second position in the Flower category from third place in November. Nana Glue Pre-Roll (1g) emerged as a new contender, securing the third spot in its category with notable sales of 664 units. Nana Glue (3.5g) re-entered the rankings at the fourth position after being absent in the preceding months. Wild Berry Fusion (14g) remained steady at fifth place, despite fluctuations in its rank over the past few months.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
