.svg){kind=small}
Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Is this your brand?
See your full sales and distribution data: where you sell, how you're priced, and how you rank against the brands next to you on the shelf.
See your brand's dataCarry this brand in your store?
Headset Retailer is free. Connect your POS and see what's selling and what's sitting.
Sign up freeWhere to Buy
urbanXtracts is stocked at 68 licensed dispensaries across New York and New Mexico, 67 of them in New York, with the deepest coverage in New York, Queens, Buffalo, Rochester, and Brooklyn. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
urbanXtracts concentrated 85.42% of October 2026 sales in Flower, up 412.51% year over year and 45.35% month over month, while Pre-Roll held 6.09% with 51.11% YoY and 40.91% MoM, and Concentrates captured 7.08% with 27.88% YoY and 7.76% MoM. The average price rose 73.86% YoY to $55.44, with Flower’s ticket at an even higher $85.92; together with a 280.28% brand-level YoY sales lift, these shifts imply the mix expansion is being carried by premium Flower rather than lower-priced Pre-Rolls.
In New York Flower, urbanXtracts sits at rank 23, which, paired with Flower’s 85.42% share and 45.35% MoM acceleration, signals a push toward scale within a single anchor category rather than a broad-category play. With Pre-Roll advancing 40.91% MoM yet remaining at 6.09% share and Concentrates growing 7.76% MoM at 7.08% share, the brand’s positioning skews toward premium-price Flower leadership over diversification, implying near-term gains hinge on maintaining the 412.51% YoY momentum while selectively using Pre-Roll as a reach and trial on-ramp.
Competitive Landscape
urbanXtracts sits at rank #23 in NY Flower in October 2026 after climbing 54 positions year over year from #77, and it improved 17 spots versus July 2026 when it was #40; this coincides with hitting a peak rank of #23 in October 2026 while peers like Leal held #1 after rising from #2 and Grassroots advanced to #5 from #14 with 112.3% YoY sales growth, indicating urbanXtracts is transitioning from a lower-tier presence toward the competitive mid-pack even as leaders consolidate top-five positions.
Notable Products
urbanXtracts in October 2026 is driven by new launches, with 24 products introduced in the last six months accounting for 86.9% of sales and filling 9 of the top 10 spots, led by Cherry Marker (14g). That concentration in fresh Flower items means most of its sales come from recently added SKUs.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
