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Dec-2025
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Overview
Market Insights Snapshot
In Alberta, Weed Me demonstrated a stable performance in the Pre-Roll category, maintaining a consistent ranking around the 9th and 10th positions from September to December 2025. This stability is noteworthy given the fluctuations in sales figures, which saw a dip in October and November before climbing back up in December. However, the Vapor Pens category in Alberta presents a contrasting picture, with a decline from 9th to 17th place over the same period, indicating potential challenges in this category that may require strategic adjustments.
Meanwhile, in British Columbia, Weed Me's performance in the Pre-Roll category was impressive, with a strong rebound from 13th place in October to 3rd by December. This indicates a significant recovery and strong market presence in this category. Conversely, the Vapor Pens category in British Columbia saw Weed Me absent from the top 30 in October, a notable gap that suggests a need for targeted efforts to regain market traction. In Ontario, Weed Me maintained a steady position within the top 10 for Vapor Pens, highlighting a consistent demand, although their presence in the Flower category was less stable, with a notable absence from the rankings in November.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, Weed Me has experienced significant fluctuations in its market standing from September to December 2025. Initially ranked 2nd in September, Weed Me saw a dramatic drop to 13th place in October, before rebounding to 4th in November and securing the 3rd position by December. This volatility in rank is mirrored in its sales performance, which dipped significantly in October but recovered in the following months. In contrast, General Admission consistently held the top spot throughout this period, indicating a strong and stable market presence. Meanwhile, Pistol and Paris and Thumbs Up Brand also showed resilience, with both brands achieving top 5 rankings in December. Weed Me's ability to bounce back in November and December suggests a potential for sustained recovery, but the brand must strategize to maintain its upward trajectory amidst fierce competition.
Notable Products
In December 2025, the top-performing product from Weed Me was the Max - Seedless Grape Liquid Diamond Cartridge (1g) in the Vapor Pens category, reclaiming its top rank with sales of 12,572 units. The Black Mountain Side Pre-Roll 3-Pack (1.5g) ranked second, having dropped from its previous first position in September and November. Max- Mango Blueberry Slush Liquid Diamond Cartridge (1g) secured the third spot, maintaining a consistent presence in the top three over the past months. The King Size Sativa 420 Pre-Roll 20-Pack (8g) held steady at fourth place, showing stable performance across the months. The Max - Lemon Lime Slush Liquid Diamond Cartridge (1g) entered the rankings in December at fifth place, indicating a positive trajectory.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
