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Dec-2025
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Overview
Market Insights Snapshot
Whoa Infused has shown varied performance across different states and categories, with particular interest in their edible products. In California, the brand has maintained a consistent presence in the top 30 for edibles, with rankings fluctuating slightly from 23rd in September to 24th in December 2025. Notably, their sales peaked in October, indicating a possible seasonal trend or successful promotional strategy during that month. However, the slight decline in both rankings and sales towards the end of the year could suggest increased competition or changes in consumer preferences.
While the data provides insights into Whoa Infused's performance in California, it is also important to consider their absence from the top 30 in other states and categories. This absence could be seen as a challenge for the brand, indicating potential areas for growth or the need for strategic adjustments in those markets. The brand's ability to maintain a foothold in California's competitive edible market is commendable, yet expanding their presence in other regions could be crucial for long-term success. Understanding these dynamics can help stakeholders make informed decisions about future investments and marketing strategies.
Competitive Landscape
In the competitive landscape of the California edible cannabis market, Whoa Infused has shown a dynamic performance over the last few months of 2025. Notably, Whoa Infused improved its rank from 23rd in September to 20th in October, before experiencing a slight decline to 24th by December. This fluctuation in rank is mirrored by its sales trajectory, which peaked in October, indicating a successful marketing or product strategy during that period. In comparison, Punch Extracts / Punch Edibles saw a consistent decline in rank, dropping out of the top 20 by December, while Space Gem showed a notable recovery, climbing to 22nd place in December. Meanwhile, Terra improved its position to 23rd, surpassing Whoa Infused by the end of the year. The data suggests that while Whoa Infused has been competitive, there is a need to address the factors contributing to its rank decline in the latter months, especially considering the upward trends of its competitors.
Notable Products
In December 2025, Whoa Infused's top-performing product was the Strawberry Gummy (100mg) in the Edible category, maintaining its top position from October after briefly dropping to third in November, with sales reaching 4261 units. The Pineapple Con chile Gummy (100mg) followed closely, consistently holding a top-three position throughout the fall, now ranking second with a slight drop in sales. Strawberry Lemonade Gummy (100mg) showed a notable entry into the rankings, securing the third spot after debuting in November. Watermelon Con Chile Gummy (100mg) entered the rankings for the first time, landing in fourth place. The Watermelon Gummy 10-Pack (100mg) remained steady at fifth, maintaining its position since September despite fluctuating sales figures.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
