.svg){kind=small}
Jun-2024
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
WVY has demonstrated notable performance in the Concentrates category across various states, with particular strength in California. Over the span from March to June 2024, WVY's ranking in California has seen fluctuations, starting at 9th place in March, improving to 7th in April, climbing to 6th in May, and then slightly dropping to 8th in June. This movement highlights WVY's resilience and competitive edge in the Californian market, despite a dip in June. The brand's ability to remain within the top 10 consistently is indicative of its strong market presence and consumer preference in the state.
However, WVY's performance in other states and categories is not as prominent, with the brand not appearing in the top 30 rankings in several instances. This absence can be viewed as a significant area for improvement, suggesting potential market opportunities that WVY has yet to capitalize on. The brand's concentrated success in California might be a strategic focus, but expanding its footprint and improving rankings in other states could drive broader growth. Observing these trends provides valuable insights into WVY's market strategy and areas where they could enhance their performance.
Competitive Landscape
In the California concentrates category, WVY has experienced notable fluctuations in its rank and sales over recent months. WVY started at rank 9 in March 2024, climbed to rank 6 in May 2024, but then dropped to rank 8 in June 2024. This indicates a competitive and volatile market landscape. Comparatively, Himalaya showed a more consistent performance, generally maintaining a rank within the top 10 but experiencing a slight dip in April 2024. CannaBiotix (CBX) has been a strong competitor, consistently ranking around 6 or 7, which suggests a stable market presence. Bear Labs also showed some variability but remained within the top 10. Meanwhile, Community Cannabis has been climbing steadily, moving from rank 18 in March 2024 to rank 10 by June 2024. These trends highlight the competitive pressures WVY faces, especially from brands like CannaBiotix (CBX) and Community Cannabis, which are either maintaining or improving their positions. This dynamic environment underscores the need for WVY to implement strategic marketing and sales efforts to regain and sustain higher rankings.
Notable Products
In June 2024, the top-performing product from WVY was Afghan Kush Budder (1g), maintaining its rank from May 2024 with notable sales of $2,846. Oil Spill Budder (1g) secured the second position, making its debut in the rankings. Blueberry Bubba Budder (1g) dropped one spot from second to third place from the previous month. Illuminati Budder (1g) and Lemon Cherry Gelato Budder (1g) rounded out the top five, ranking fourth and fifth respectively, both also appearing in the rankings for the first time. This shift indicates a dynamic change in consumer preferences towards a broader range of concentrate products.
Top Selling Cannabis Brands
