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Aug-2025
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Overview
Market Insights Snapshot
Hashish House has shown notable performance in the California market, particularly in the Concentrates category. Over the summer months, their ranking improved from 29th in June to 19th by August, indicating a strong upward trajectory. This movement is accompanied by a significant increase in sales, suggesting that the brand is gaining traction and consumer preference in this category. The increase from June to August sales reflects a positive reception, with a notable bump in sales figures. However, it's important to note that Hashish House did not make it into the top 30 in other states, which could be seen as a missed opportunity for broader market penetration.
In the Pre-Roll category within California, Hashish House has also demonstrated improvement, moving from 69th place in May to 51st by August. This steady climb in rankings suggests a growing consumer base and possibly an expansion in product offerings or marketing efforts. The significant jump in sales from July to August further supports this upward trend, highlighting a potential increase in market share. Despite these gains in California, the absence of Hashish House from the top 30 in other states or categories might indicate areas where the brand could focus on growth or strategic expansion to enhance its overall market presence.
Competitive Landscape
In the competitive landscape of the California pre-roll market, Hashish House has demonstrated a notable upward trajectory, particularly in August 2025, where it climbed to the 51st rank from the 65th in July. This improvement positioned Hashish House ahead of 710 Labs, which maintained a relatively stable rank around the 50s, and Dime Bag (CA), which saw a decline from 30th in May to 53rd in August. Despite Glass House Farms (CA) consistently outperforming Hashish House in sales, with a peak in July, Hashish House's August sales surged, closing the gap significantly. This trend indicates a potential shift in consumer preference or effective marketing strategies by Hashish House, suggesting an opportunity for them to capitalize on this momentum to further enhance their market position.
Notable Products
In August 2025, Hashish House's top-performing product was London Purpz Rosin Infused Pre-Roll (1g) in the Pre-Roll category, ascending from the second position in July to claim the top spot with sales of $4,060. Sherbanger Rosin Infused Pre-Roll (1g) debuted in the rankings this month, securing the second position with impressive sales figures. Hollywood Runtz Rosin Infused Pre-Roll (1g) also entered the rankings in August, taking the third spot. Hawaiian Style Rosin Infused Pre-Roll (1g) and Polar Pop Infused Pre-Roll (1g) followed closely behind in fourth and fifth positions, respectively, both making their first appearances in the rankings. This shift in rankings indicates a strong market introduction for these new products in August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
