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Dec-2025
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Overview
Market Insights Snapshot
In the competitive landscape of the cannabis industry, Maven Genetics has shown varied performance across different categories and states. In California, the brand's Flower category has maintained a steady presence, with rankings fluctuating between 22nd and 25th place from September to December 2025. This consistency in ranking suggests a stable demand for their flower products, even though the sales figures experienced some ups and downs. Notably, the Pre-Roll category has seen a positive trajectory, moving from 60th to 43rd place over the same period, indicating a growing consumer interest in their pre-roll offerings. However, their Vapor Pens category has faced challenges, with a decline from 53rd to 73rd place, highlighting potential areas for improvement or shifts in consumer preferences.
While Maven Genetics has successfully maintained its position within the top 30 brands for Flower in California, the absence of rankings in other states and categories suggests a limited market presence beyond their home state. The brand's performance in Pre-Rolls, moving up to 43rd place, reflects a noteworthy improvement, potentially driven by seasonal demand or enhanced product offerings. Meanwhile, the decline in Vapor Pens ranking could point to increased competition or changing trends within the vapor pen market. Understanding these dynamics is crucial for Maven Genetics as they navigate the evolving cannabis landscape and strategize for future growth opportunities.
Competitive Landscape
In the competitive landscape of the California Flower category, Maven Genetics has experienced fluctuating rankings, notably moving from 24th in September 2025 to 22nd in October, but then dropping to 25th in both November and December. This indicates a volatile position amidst a competitive market. A key competitor, Eighth Brother, Inc., consistently outperformed Maven Genetics, maintaining a higher rank, peaking at 23rd in December. Meanwhile, Decibel Gardens showed a steady climb, closing the year at 26th, just behind Maven Genetics. Notably, Gramlin experienced a dramatic drop from 6th to 24th in December, which may have influenced market dynamics. Despite these challenges, Maven Genetics' sales demonstrated resilience, with a notable increase from November to December, suggesting potential for recovery and growth in market share.
Notable Products
In December 2025, the top-performing product for Maven Genetics was Key Lime Jack (3.5g) in the Flower category, which climbed to the number one rank with sales reaching 2487 units. French Lotus (3.5g) maintained its consistent performance, holding the second rank for the second consecutive month, with a notable increase in sales to 2161 units. FKAFL (3.5g) experienced a slight drop in rank to third place from its top position in November, while Shangri La (3.5g) re-entered the rankings at fourth place. Lipsmackerz (3.5g) made its debut in the rankings, securing the fifth position, indicating a positive reception in the market. Overall, the rankings show dynamic shifts, with Key Lime Jack (3.5g) making a significant leap from third place in November to lead the sales in December.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
