.svg){kind=small}
May-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
In May 2026, Maven Genetics kept Flower as the anchor at 62.39% share with 13.17% year-over-year sales growth and a 4.46% month-over-month lift, while Vapor Pens reached 16.10% share on 10.84% YoY and 5.72% MoM growth. Pre-Roll held 21.25% share with a 37.44% YoY surge but slipped 2.09% MoM, and Concentrates remained niche at 0.26% share with 34.74% YoY growth and an 11.30% MoM decline. Average price fell 5.52% YoY to $28.65 while brand sales rose 17.22% YoY, implying unit expansion outpacing price compression. The mix shift suggests Maven Genetics is balancing stability in Flower with incremental gains in Vapor Pens, while Pre-Roll’s MoM softness and Concentrates’ pullback indicate selective SKU or store rationalization rather than broad demand loss.
The combination of a 4.46% MoM lift in Flower and a 5.72% MoM gain in Vapor Pens points to a two-pillar positioning that reduces reliance on any single format, while a 2.09% MoM dip in Pre-Roll and an 11.30% MoM decline in Concentrates reduces exposure to volatile subsegments. With 62.39% of sales concentrated in Flower and a 19th rank in Flower in California, the brand’s path to share gains likely hinges on maintaining Flower velocity while leveraging Vapor Pens’ 16.10% mix to diversify margin risk. The 5.52% YoY price decline alongside 17.22% YoY sales growth points to a volume-led strategy that can sustain shelf presence, implying Maven Genetics is prioritizing basket penetration and repeat throughput over premium price positioning.
Competitive Landscape
Maven Genetics sits at rank 19 in CA Flower for May 2026, improving 4 positions from rank 23 year over year, and is up 2 spots from rank 21 in February 2026 while still one notch off its peak rank 18 from March 2026; by contrast, CAM climbed from rank 4 to rank 1 with a 46.9% YoY sales increase, and CannaBiotix (CBX) slid from rank 1 to rank 3 alongside an 8.3% YoY sales decline, indicating Maven’s steady upward drift is occurring amid leadership reshuffling at the top and implies a gradual, defensible move toward the mid-teens if momentum from March 2026’s peak can be sustained.
Notable Products
Pineapple Biscotti (3.5g) delivered the clearest move in May 2026 with a 73.98% month-over-month surge to the number 1 rank, while Prizm (3.5g) also accelerated by 52.82% to rank 3. In contrast, Chrome Dome (3.5g) slid 27.90% to rank 9, and Key Lime Jack (3.5g) dipped 6.69% while holding a tied rank position at 5. With eight of the top ten SKUs in Flower and only one Pre-Roll appearance at rank 8, the assortment is concentrating around high-velocity eighths, implying Maven Genetics is leaning further into premium Flower leadership rather than broadening into other formats.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
