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Oct-2025
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Overview
Market Insights Snapshot
Maven Genetics has demonstrated a consistent upward trajectory in the California Flower category, moving from 26th place in July 2025 to 22nd in October 2025. This steady climb suggests a strengthening market position in one of the most competitive cannabis markets in the United States. The sales figures reflect this positive trend, with a notable increase in October compared to the previous months. However, in the Pre-Roll category, Maven Genetics did not manage to break into the top 60, indicating potential areas for growth or a need for strategic adjustments to capture a larger share of this segment.
In the Vapor Pens category within California, Maven Genetics maintained a relatively stable position, hovering around the mid-50s in rank throughout the months. This stability suggests a consistent consumer base, although the slight drop in October sales could indicate emerging challenges or shifts in consumer preferences. Unlike the Flower category, where they showed a positive upward trend, the Vapor Pens category might require targeted marketing efforts to enhance brand visibility and consumer engagement. Notably, the absence of rankings in other states or provinces highlights both the brand's current geographical focus and potential opportunities for expansion.
Competitive Landscape
In the competitive landscape of the California flower category, Maven Genetics has shown a promising upward trend in rank from July to October 2025, moving from 26th to 22nd place. This improvement in rank is notable, especially when compared to competitors like Eighth Brother, Inc., which experienced a decline from 20th to 24th place over the same period. Meanwhile, Delighted maintained a relatively stable position, fluctuating slightly but ending at 20th place in October. LAX Packs also saw some movement, improving from 29th to 23rd place. Despite these shifts, Smoken Promises remained a strong competitor, ending October in 21st place. Maven Genetics' sales showed a positive rebound in October, surpassing its sales from July, indicating a potential for continued growth in market share. This upward trajectory in both rank and sales positions Maven Genetics as a brand to watch in the California flower market.
Notable Products
In October 2025, Maven Genetics' top-performing product was the Chroma Pre-Roll (1g) in the Pre-Roll category, securing the first rank with significant sales of 2073 units. Shangri La (3.5g) in the Flower category climbed to the second position from fifth in September, indicating a strong performance improvement with 2047 units sold. French Lotus (3.5g) debuted in the rankings at third place, showcasing robust sales figures. FKAFL (3.5g) maintained a steady presence, holding the fourth rank consistently since July, while Chroma (3.5g) experienced a drop from first in September to fifth in October, reflecting a shift in consumer preference within the Flower category. These movements highlight dynamic changes in product popularity and market demand for Maven Genetics.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
