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Aug-2025
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Overview
Market Insights Snapshot
In the highly competitive cannabis market, Smoken Promises has demonstrated notable performance across different states and product categories. In the Flower category, the brand has shown a consistent upward trajectory in California, moving from the 34th position in May 2025 to the 19th position by August 2025. This indicates a strategic strengthening in one of the largest cannabis markets. In contrast, their presence in Arizona has been less impactful, with rankings fluctuating around the mid-30s and not breaking into the top 30. This suggests that while there is growth, the brand faces stiffer competition or possibly market entry challenges in Arizona.
In the Pre-Roll category, Smoken Promises has recently emerged in the rankings in California, debuting at the 84th position in July 2025 and climbing slightly to the 79th position by August 2025. Although not yet in the top 30, this movement suggests potential for growth if the brand can continue to capture consumer interest. The absence of rankings in previous months might indicate either a new entry into this category or a previous lack of competitiveness. This dynamic presents both a challenge and an opportunity for Smoken Promises to leverage its existing brand presence to enhance its position in the Pre-Roll market.
Competitive Landscape
In the competitive California flower market, Smoken Promises has shown a remarkable upward trajectory from May to August 2025, climbing from a rank of 34 to 19. This positive shift indicates a significant improvement in market presence, likely driven by strategic marketing or product enhancements. In contrast, Eighth Brother, Inc. remained relatively stable, hovering around the 20th position, while West Coast Treez improved its rank from 19 to 17, suggesting a competitive edge in sales performance. Meanwhile, Delighted experienced a decline, dropping to the 20th position in August, which could indicate challenges in maintaining its market share. Originals showed a notable improvement, moving from 22 to 18, suggesting a successful strategy in capturing consumer interest. These dynamics highlight Smoken Promises' potential to continue its upward trend if it can sustain its current momentum against these competitors.
Notable Products
In August 2025, the top-performing product for Smoken Promises was Frostbite (3.5g) in the Flower category, maintaining its number one rank for three consecutive months, with sales reaching 7307. Mystic Gelato (3.5g) held steady in the second position, showing a slight increase in sales from July to August. Raspberry Reaper (3.5g) re-entered the rankings at third place after a dip in July, indicating a resurgence in popularity. X-Ray z (3.5g) improved its position from fifth in July to fourth in August, while Midnight Lemonade (3.5g) slipped from fourth to fifth. Overall, the top products showed consistent performance with minor shifts in rankings, reflecting stable consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
