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Apr-2025
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Overview
Market Insights Snapshot
In the competitive landscape of cannabis sales, 5 Points Cannabis has shown varied performance across different states and categories. In British Columbia, the brand's ranking in the Flower category has remained outside the top 50, fluctuating between 54th and 61st from January to April 2025. Despite these rankings, sales in this category saw a peak in March, indicating a potential for growth despite the lower rankings. In contrast, Ontario has seen a consistent presence of 5 Points Cannabis in the Pre-Roll category, maintaining a position within the top 30, though it experienced a slight dip from 26th in January to 29th in April. This steady presence suggests a strong foothold in the market, with room to improve its ranking further.
The performance in Saskatchewan presents a mixed picture. In the Flower category, 5 Points Cannabis was absent from the top 30 in February and March, but re-emerged at 43rd in April, indicating a recovery or strategic shift that could be capitalized on. Meanwhile, in the Pre-Roll category, the brand started strong in January at 16th but saw a decline to 35th by April. This downward trend might be a concern, suggesting a need for re-evaluation of strategies in this category. Overall, while 5 Points Cannabis shows potential in certain markets, there is a clear opportunity for strategic adjustments to improve rankings and capitalize on sales growth across these regions.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, 5 Points Cannabis has maintained a relatively stable position, with its rank fluctuating between 26th and 29th from January to April 2025. This consistency suggests a steady market presence, although there is room for improvement to climb higher in the rankings. Notably, Shatterizer and Tribal have shown competitive dynamics, with Shatterizer reclaiming its 27th position in April after a dip, while Tribal experienced a slight decline from 22nd in February to 31st in April. Meanwhile, 1964 Supply Co and Happy & Stoned have also been active, with 1964 Supply Co improving its rank from 39th to 30th, indicating a positive trend. These shifts highlight the competitive pressures in the market, suggesting that 5 Points Cannabis may need to strategize to enhance its market share and ranking against these agile competitors.
Notable Products
In April 2025, the top-performing product for 5 Points Cannabis was Zsweet Pre-Roll 10-Pack (3g), maintaining its number one rank for the fourth consecutive month with a sales figure of 5368 units. Blueberry Yum Yum Pre-Roll 10-Pack (3g) held steady in second place, despite a slight drop in sales to 4244 units. Strawberry Kush Pre-Roll 10-Pack (3g) remained in third place, showing consistent performance across all months. Strawberry Kush (3.5g) and Permanent Marker (3.5g) were ranked fourth and fifth, respectively, with no changes in their rankings from previous months. Overall, the product rankings for April 2025 reflected a stable trend in consumer preferences, with no shifts in the top five positions since January 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
