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Nov-2025
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Overview
Market Insights Snapshot
In British Columbia, All Nations has demonstrated varied performance across different cannabis categories. In the Pre-Roll segment, the brand achieved a remarkable improvement, climbing from the 36th position in August 2025 to an impressive 6th place by October 2025. Although there was a slight decline to 24th in November, this category still highlights significant consumer interest. Conversely, in the Concentrates category, All Nations only entered the top 30 in October 2025, ranking 26th, but then slipped out of the top 30 by November, indicating a potential challenge in maintaining market presence in this segment.
The Flower category reveals a steady upward trajectory for All Nations, moving from 72nd place in August and September to 53rd in October, before slightly dropping to 58th in November. This suggests a growing acceptance and preference for their Flower products, despite the minor setback in November. Meanwhile, in the Vapor Pens category, the brand appeared in the rankings in September at 58th, but fell to 73rd by October, and did not maintain a top 30 position in November. This trend might suggest increased competition or a need for strategic adjustments in their Vapor Pens offerings to capture more market share in British Columbia.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in British Columbia, All Nations has demonstrated a remarkable fluctuation in its market position over the past few months. In October 2025, All Nations achieved a significant milestone by climbing to the 6th rank, a notable leap from its 36th position in August. This surge in rank coincided with a substantial increase in sales, indicating a strong market response. However, by November, All Nations experienced a decline to the 24th position, suggesting a volatile market presence. In comparison, Redecan and Bold have seen a downward trend in their rankings, with Redecan dropping out of the top 20 by November, while Bold briefly exited the top 20 in October before recovering slightly. Meanwhile, Pineapple Buds and Trygg have shown a more stable performance, with Pineapple Buds peaking at 15th in October and Trygg maintaining a competitive edge despite a slight dip in November. These dynamics highlight the competitive pressures and the potential for rapid changes in consumer preferences within the British Columbia Pre-Roll market.
Notable Products
In November 2025, the top-performing product for All Nations was Lemon Tartz Pre-Roll 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank from the previous two months with sales of 5396 units. Sto:Lo Haze Pre-Roll 3-Pack (1.5g) climbed to the second position, improving from its third-place rank in October. Tropic Thunder Pre-Roll 3-Pack (1.5g) moved up to third place from fourth, showing a consistent upward trend since its introduction. Mac Daddy Pre-Roll 3-Pack (1.5g) re-entered the rankings at fourth place after being unranked in September and October. Blackberry Pie Pre-Roll 3-Pack (1.5g) made its debut in the fifth position, reflecting a strong entry into the market.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
