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Nov-2025
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Overview
Market Insights Snapshot
In the state of Colorado, AO Extracts has experienced notable fluctuations in their category rankings over recent months. In the Concentrates category, the brand has demonstrated resilience, with a ranking that fluctuates yet remains within the top 30. Specifically, AO Extracts saw a dip from 14th in August 2025 to 24th in October, before slightly recovering to 21st in November. This suggests some volatility but also a capacity for recovery. On the other hand, the Vapor Pens category has been more challenging for AO Extracts, as they have consistently ranked outside the top 30 since August, with a further decline to 53rd by November. This indicates a need for strategic adjustments in this category to regain competitive positioning.
The sales figures for AO Extracts in Colorado provide additional insights into their performance dynamics. In the Concentrates category, despite a drop in rankings, the sales figures suggest a relatively stable market presence. The sales decreased from August to October but showed a slight uptick in November, indicating potential stabilization. Conversely, the Vapor Pens category presents a more concerning picture, with a significant decrease in sales from August to November. This trend aligns with their declining rankings and suggests potential challenges in market demand or competitive pressures in this category. Overall, AO Extracts' performance across these categories highlights both strengths and areas for improvement, with opportunities to leverage insights for strategic growth.
Competitive Landscape
In the competitive landscape of the concentrates category in Colorado, AO Extracts has experienced notable fluctuations in its market position over recent months. From August to November 2025, AO Extracts' rank shifted from 14th to 21st, indicating a downward trend in its market standing. This decline in rank coincides with a decrease in sales from August to October, although there was a slight recovery in November. In contrast, competitors such as Nuhi and Fat Grams also experienced a downward trend in rankings, with Fat Grams dropping from 13th to 20th, which suggests a broader market challenge in this category. Meanwhile, In House Melts made a significant leap from 46th to 22nd, highlighting a potential shift in consumer preferences or competitive strategies that AO Extracts may need to address to regain its competitive edge.
Notable Products
In November 2025, AO Extracts saw Blackberry Kush Distillate Cartridge (1g) leading as the top-performing product, achieving the number one rank with sales of 936 units. Following closely, Banana Runtz Distillate Cartridge (1g) secured the second rank, showing a strong performance in the Vapor Pens category. Both Apricot Kush Wax (1g) and Mandarin Cookies Wax (1g) shared the third rank in the Concentrates category, each maintaining their positions from prior months. Super Boof Wax (1g) ranked fourth, also in the Concentrates category, indicating a consistent performance. Comparatively, these rankings represent a stable trend in product preferences from previous months, with no significant shifts in the top positions.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
