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Jul-2025
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Overview
Market Insights Snapshot
Sunshine Extracts has demonstrated notable performance in the Colorado market, particularly in the Concentrates category. Over the span from April to July 2025, the brand consistently maintained a strong presence, holding the 5th rank for three consecutive months before climbing to the 4th position in July. This upward movement suggests a strengthening market position despite a gradual decline in sales figures from April's $410,660 to July's $352,477. In contrast, the Flower category saw a more volatile performance, with rankings fluctuating between 47th and 56th, indicating a less stable foothold in this segment.
In the Vapor Pens category, Sunshine Extracts made significant strides, moving from the 36th position in April to 27th by July in the Colorado market. This upward trend is accompanied by a consistent increase in sales, showcasing a growing consumer preference for their vapor pen products. However, it is noteworthy that Sunshine Extracts did not secure a top 30 position in the Flower category, which may point to potential areas for strategic improvement or a shift in consumer demand. The brand's ability to maintain and improve its ranking in other categories, despite this, highlights its adaptability and focus on areas of strength.
Competitive Landscape
In the competitive landscape of the Colorado concentrates market, Sunshine Extracts has shown resilience and steady performance amidst fluctuating ranks of its competitors. As of July 2025, Sunshine Extracts improved its rank from 5th to 4th, indicating a positive trend despite a slight decrease in sales. This upward movement is noteworthy, especially considering the decline of Green Dot Labs, which fell from 2nd to 6th place, and the consistent performance of Spectra, maintaining its 2nd position. Meanwhile, 710 Labs showed a slight improvement, moving from 4th to 3rd place, while Olio made a significant leap from 8th to 5th. Sunshine Extracts' ability to climb the ranks amidst these shifts highlights its competitive edge and potential for continued growth in this dynamic market.
Notable Products
In July 2025, Sunshine Extracts' top-performing product was Jealousy (3.5g) in the Flower category, securing the number one position with sales of 701 units. Papaya Live Rosin Disposable (0.5g) followed closely in the Vapor Pens category, maintaining a strong second place with notable sales. Punch Breath (3.5g), another Flower product, achieved the third rank, demonstrating a consistent demand. Canal Street Runtz FSE Live Rosin (1g) in Concentrates held steady at fourth place, showing resilience with a slight increase from June. Gumball Live Rosin Disposable (0.5g) entered the top five for the first time, highlighting its growing popularity in the Vapor Pens category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
