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Dec-2025
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Overview
Market Insights Snapshot
In the province of British Columbia, Apothecary Botanicals has shown notable progress in the Concentrates category. After not making the top 30 in September 2025, the brand climbed to rank 33 in November and further improved to rank 30 by December. This upward trajectory is accompanied by a significant increase in sales, indicating a strengthening position in the market. The absence of a rank in October suggests that the brand was still gaining momentum before making a notable entry into the top ranks in the following months. This pattern of growth in the Concentrates category suggests that Apothecary Botanicals is successfully capturing consumer interest and expanding its market share in British Columbia.
Conversely, in the Pre-Roll category, Apothecary Botanicals did not appear in the top 30 rankings in British Columbia from September to December 2025. The brand's absence from the top ranks in this category could be seen as a potential area for improvement, especially given the competitive nature of the cannabis market. Despite this, the presence of sales data in September indicates that there is some level of consumer engagement, which could be leveraged to enhance their position in the future. Understanding the dynamics and consumer preferences in the Pre-Roll category could provide valuable insights for Apothecary Botanicals to strategize and potentially improve their standing in this segment.
Competitive Landscape
In the competitive landscape of concentrates in British Columbia, Apothecary Botanicals has shown a promising upward trajectory in recent months. Starting from a rank of 39 in September 2025, the brand was not in the top 20 in October but made a significant leap to rank 33 in November and further improved to rank 30 in December. This positive trend in ranking is mirrored by a consistent increase in sales, indicating growing consumer preference. In contrast, Western Cannabis experienced a decline from rank 10 in October to rank 32 in December, suggesting a potential shift in market dynamics. Meanwhile, Dymond Concentrates 2.0 maintained a strong presence, peaking at rank 5 in October but dropping to rank 29 by December, which could indicate volatility in their market position. Green Amber and Solid Gold also saw fluctuations, with Green Amber dropping from rank 13 in November to 28 in December, and Solid Gold entering the top 20 in November but slipping to rank 31 by December. These shifts highlight the competitive nature of the concentrates market in British Columbia, where Apothecary Botanicals is steadily gaining ground against its competitors.
Notable Products
In December 2025, The Du-O Flower Rosin 2-Pack (1g) from the Concentrates category maintained its top position for Apothecary Botanicals, achieving a sales figure of 837 units. The Grease Monkey Pre-Roll 3-Pack (1.5g) secured the second spot, consistent with its performance in November, but a drop from its peak in October. Gelato Pre-Roll (1g) climbed back to the third position after being unranked in November, showing a notable comeback. Galactic Cake Pre-Roll (1g) dropped one rank to fourth, reflecting a decrease in sales compared to previous months. Gelato Pre-Roll 3-Pack (1.5g) remained steady at fifth place, indicating stable demand despite a significant sales decline since October.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
