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Oct-2025
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Overview
Market Insights Snapshot
QWEST has demonstrated a dynamic performance across various categories and provinces. In Alberta, the brand showed significant improvement in the Flower category, climbing from 31st position in July to 16th by September and maintaining it through October. This upward trend indicates a growing consumer preference for QWEST's flower products in this province. Conversely, in British Columbia, QWEST's ranking in the Flower category has seen a decline, dropping from 45th in July to 86th in October. This suggests a competitive market environment or shifting consumer preferences in the region. Notably, the brand entered the Vapor Pens category in Alberta by October, securing the 42nd position, which marks its presence in a new product category.
In Ontario, QWEST's performance in the Flower category has been relatively stable, with a slight dip in rankings but a rebound to 61st position in October. This stability might reflect a consistent consumer base for QWEST's flower products in the province. However, the brand's entrance into the Pre-Roll category in Ontario by October, albeit at the 100th position, indicates room for growth and potential market expansion. A standout performance is observed in Saskatchewan, where QWEST remarkably surged in the Flower category, jumping from 33rd in July to an impressive 7th position by October. This rapid ascent highlights a significant gain in market share and consumer interest in this province.
Competitive Landscape
In the competitive landscape of the flower category in Alberta, QWEST has shown a notable upward trajectory in its rankings and sales over the past few months. Starting from a rank of 31 in July 2025, QWEST made a significant leap to 18 in August, and further improved to 16 in both September and October. This upward movement is indicative of a strong market presence and growing consumer preference. In contrast, 1964 Supply Co experienced a slight decline, dropping from rank 14 in September to 17 in October, which could suggest a shift in consumer loyalty or competitive pressure. Meanwhile, Shred maintained a relatively stable position, consistently ranking around 15, while Bake Sale showed fluctuations, ending October at rank 14. Simply Bare also saw a slight dip, moving from rank 19 in September to 18 in October. These dynamics highlight QWEST's competitive edge and potential for continued growth in the Alberta flower market.
Notable Products
In October 2025, the top-performing product for QWEST was the 35s- Grape Cream Cake Pre-Roll 10-Pack, which ascended to the number one rank from the second position in September, with sales reaching 3,635 units. The Grape Cream Cake (7g) maintained a strong presence, ranking second after leading the charts from July through September. Black Cherry Guava (7g) emerged as a new contender in the rankings, securing the third position for the first time. Morning Sun Pre-Roll 10-Pack experienced a slight dip, moving from third to fourth place. The Grape Cream CKE Live Resin Cartridge made its debut in the fifth position, indicating a growing interest in vapor pen products.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
