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Oct-2025
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Overview
Market Insights Snapshot
Appalachian Pharm has shown varied performance across different product categories and states, indicating both strengths and areas for potential growth. In the Ohio market, the brand has consistently maintained a presence in the top 30 for the Flower category, with a slight improvement from the 22nd position in July to 19th by October. This steady performance suggests a solid foothold in the Flower category, with sales figures reflecting a positive trend despite minor fluctuations. Conversely, the Edible category in Ohio tells a different story, where Appalachian Pharm did not make it into the top 30 rankings from July to October, which could indicate a challenge in competition or market penetration for edibles.
Such discrepancies across categories highlight the brand's relative strengths and potential vulnerabilities. While Appalachian Pharm is capitalizing on its Flower products in Ohio, the absence from the top 30 in the Edible category may suggest a need for strategic adjustments or innovation to capture a larger market share. This disparity offers an intriguing area for further exploration, particularly in understanding consumer preferences and competitive dynamics within the state. As Appalachian Pharm navigates these challenges, the brand's ability to adapt and refine its strategy will be crucial for sustained growth and market presence.
Competitive Landscape
In the competitive landscape of the flower category in Ohio, Appalachian Pharm has shown a notable upward trajectory in its rankings over the past few months. Starting from a rank of 22 in July 2025, it climbed to 19 by October 2025, indicating a positive trend in market presence. This improvement in rank is significant when compared to competitors like Find., which fluctuated between ranks 19 and 22 during the same period, and (the) Essence, which saw a less consistent performance. Despite not breaking into the top 15, Appalachian Pharm's steady increase in rank suggests a growing consumer preference, potentially driven by strategic marketing or product differentiation. Meanwhile, brands like High Supply / Supply and Herbal Wellness Center maintained higher ranks, indicating strong competition. However, the narrowing sales gap between Appalachian Pharm and these leading brands highlights an opportunity for Appalachian Pharm to continue its upward momentum in the Ohio flower market.
Notable Products
In October 2025, Peanut Butter Mac (2.83g) emerged as the top-performing product for Appalachian Pharm, regaining its number one rank from August after a dip to fifth in September, with notable sales of 4670 units. GMO Rootbeer (2.83g) maintained a consistent second place, reflecting stable demand across the months. Banana Cream Cake X Jealousy (2.83g) slipped to third place from its top spot in September but still showcased strong sales performance. Cap J (2.83g) entered the rankings for the first time in October, securing the fourth position. Windu (14.15g) returned to the top five after a month-long absence, indicating a resurgence in popularity.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
