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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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Aura (OH) is stocked at 76 licensed dispensaries across Ohio, with the deepest coverage in Columbus, Cincinnati, Akron, Cleveland, and Saint Clairsville. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Vapor Pens expanded to 44.29% mix with a 23.21% year-over-year lift but fell 47.85% month-over-month, while Edible contracted to 44.09% share with a 78.99% YoY decline and an 18.95% MoM drop; Topical held 11.62% share with a 40.61% YoY decline and an 18.29% MoM decrease. Despite Vapor Pens overtaking Edible by 0.20 percentage points in October 2026, total brand sales fell 66.37% YoY as the average price declined 12.19%, indicating a pivot toward Vape doesn't yet offset steep Edible retrenchment and price compression in Ohio.
The mix now leans on a single growth engine with Vapor Pens up 23.21% YoY but down 47.85% MoM, alongside Edible’s 78.99% YoY decline and Topical’s 40.61% YoY drop, signaling volatility risk if Vape momentum stalls further. With Vapor Pens ranked 51 in Ohio and average price at $22.10 amid a 12.19% YoY price cut, the pattern implies Aura (OH) is trading down to defend share while ceding Edible scale, necessitating deeper differentiation within Vapor Pens and SKU rationalization in Edible to stabilize the 44–44 split.
Competitive Landscape
Aura (OH) sits at rank 51 in October 2026, down 2 positions year over year from rank 49, but up 4 spots versus July 2026 when it was rank 55; this follows a peak at rank 35 in September 2026 and a subsequent 16-position slide month over month into October 2026. Competitive momentum is moving the other way at the top: Rove climbed from rank 8 to rank 3 with 109.0% YoY sales growth while Klutch Cannabis improved from rank 3 to rank 2 alongside 84.2% YoY growth, indicating Aura (OH) is losing relative share as faster-rising peers consolidate higher ranks. The pattern implies Aura’s brief September 2026 spike was not retained amid accelerating leaders, so without sustained rank recovery of at least 10–15 positions, competitive visibility in OH Vapor Pens will likely continue to erode.
Notable Products
October 2026 sales are concentrated, with the top 10 items accounting for 60.3% of Aura (OH)’s revenue across 61 products, led by Cookies & Cream Chocolates 10-Pack (100mg) at 9.2%. That concentration sits on two formats, as All-in-one Disposable vapor pens and Gummies together make up 61.4% of sales, so most of its sales ride on those formats.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
