.svg){kind=small}
Sep-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the state of Ohio, Aura (OH) has shown varying performance across different cannabis product categories. Their presence in the Edible category has remained stable, maintaining a rank of 9th in both June and July 2025, before slightly dropping to 10th position in August and September 2025. Despite this minor decline in ranking, the sales figures for Edibles indicate a consistent demand, with sales peaking in July 2025. In the Pre-Roll category, Aura (OH) made a notable entry in August 2025 at the 2nd position, but experienced a drop to 7th place by September. This fluctuation suggests a competitive market landscape within the Pre-Roll segment in Ohio.
For Topicals, Aura (OH) has demonstrated a strong and consistent performance, ranking 5th in both July and September 2025, with a slight dip to 6th in August. This stability indicates a solid consumer base for their Topical products. Conversely, their performance in the Vapor Pens category has been less favorable, as they have not been able to secure a spot within the top 30, except for a brief appearance at 42nd in August 2025 before dropping to 49th in September. This suggests potential challenges in gaining traction in the Vapor Pens market, possibly due to intense competition or shifting consumer preferences.
Competitive Landscape
In the competitive landscape of the Ohio edible cannabis market, Aura (OH) has maintained a stable presence, ranking consistently at 9th and 10th positions from June to September 2025. Despite a slight dip in sales from July to September, Aura (OH) has managed to hold its ground against competitors such as Gron / Grön, which consistently ranks higher, maintaining the 7th and 8th positions, although its sales have shown a downward trend in September. Meanwhile, AiroPro has shown a positive trajectory, improving its rank from 11th in June to 9th by August and September, with a steady increase in sales. Dialed In Gummies experienced fluctuations, dropping to 15th in August but recovering to 11th in September, indicating potential volatility. Neighborgoods has shown significant improvement, climbing from 16th in June to 11th in August, although it settled at 12th in September. These dynamics suggest that while Aura (OH) is holding its position, it faces increasing competition from brands that are either stabilizing or improving their market presence.
Notable Products
In September 2025, Aura (OH) saw impressive sales figures with Blueberry Cotton Candy Pre-Roll (1g) leading the rankings as the top-performing product, achieving sales of 2,562 units. Following closely, the Gary Payton Pre-Roll (1g) and Jealato Pre-Roll (1g) secured the second and third positions, respectively. The Peach Gummies 10-Pack (100mg) emerged as the highest-ranking edible, landing in fourth place. Notably, the CBC/THC 3:1 Strawberry Crunch Gummies 11-Pack (110mg THC, 330mg CBC) dropped to fifth place from its consistent third position in June and July. This shift indicates a rising preference for pre-roll products over edibles in the current month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
