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Mar-2026
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Overview
Market Insights Snapshot
Awssom has shown a notable performance in the Connecticut market, particularly within the Flower category. Starting from a rank of 10th in December 2025, the brand experienced a slight dip to 11th in February 2026, only to rebound to 8th in March 2026. This upward movement indicates a positive trend despite a gradual decline in sales figures over the months. The Pre-Roll category, however, tells a different story. Awssom began at a strong 4th place in December 2025 but slipped to 11th by March 2026. This shift out of the top 10 suggests increased competition or a potential shift in consumer preferences.
Interestingly, Awssom's performance in the Pre-Roll category in Connecticut reflects a more volatile trend. The brand maintained a 6th place rank in January and February 2026, before dropping significantly in March 2026. Despite this fluctuation, the brand's ability to remain within the top 10 for most of the observed period displays resilience in a competitive market. The absence of Awssom in the top 30 for other states or categories might indicate areas for potential growth or a strategic focus on their current stronghold in Connecticut. This data suggests that while Awssom is performing well in certain categories, there is room for expansion and improvement in others.
Competitive Landscape
In the competitive landscape of the Flower category in Connecticut, Awssom has shown a notable improvement in its market position, climbing from a rank of 10 in December 2025 to 8 by March 2026. This upward trend is significant, especially when compared to competitors like Curaleaf, which has seen a decline from rank 2 to 9 over the same period, and Savvy, which dropped from the top rank to 7. While Awssom's sales figures are lower than these competitors, the brand's consistent rise in rank suggests a strengthening market presence and potential for increased sales. Meanwhile, CTPharma also experienced a decline, moving from rank 3 to 10, and Affinity Grow showed some fluctuation but ended at rank 6. Awssom's ability to improve its rank amidst these shifts indicates a positive trajectory that could attract more consumer interest and drive future sales growth.
Notable Products
In March 2026, Awssom's top-performing product was Blueberry Frosting Gelato Pre-Roll (1g) in the Pre-Roll category, which climbed to the first rank from fifth place in February, achieving sales of 7,959 units. Georgia Pie Pre-Roll (1g) maintained its position in the second rank with consistent sales performance. Animal Tsunami (3.5g) in the Flower category improved its ranking from fourth to third, showing a steady increase in sales over the months. Dosilato Pre-Roll (1g) saw a slight drop, moving from third to fourth rank. Gold Cash Gold Pre-Roll (1g), which previously held the top position in December, fell to fifth place by March, indicating a significant decrease in sales.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
