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Nov-2025
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Overview
Market Insights Snapshot
High Tech has shown varied performance across different product categories in Oregon. In the Flower category, the brand has consistently maintained a strong presence, peaking at the 3rd position in October 2025 before slightly dropping to 4th in November. This indicates a robust demand for their Flower products, which aligns with the observed sales spike in October. On the other hand, their performance in the Concentrates category has been less impressive. High Tech was not ranked in the top 30 in September, and their ranking continued to decline from 64th in October to 69th in November, suggesting a need for strategic adjustments in this segment.
In the Vapor Pens category, High Tech's rankings have remained relatively stable, though not in the top tier, hovering around the mid-50s. The brand was ranked 53rd in both August and September, slightly improving to 52nd in October before dropping again to 56th in November. This slight fluctuation indicates a consistent yet modest performance, which could be an area for potential growth if targeted marketing strategies are employed. The lack of top 30 presence in the Concentrates category highlights a potential area of concern, as it suggests a competitive disadvantage or lack of market penetration in that segment.
Competitive Landscape
In the competitive landscape of the Oregon flower category, High Tech has demonstrated a dynamic shift in rankings over the past few months, indicating a strong competitive presence. Starting from a rank of 6th in August 2025, High Tech improved its position to 3rd by October, before settling at 4th in November. This upward trend in rank correlates with a notable increase in sales from August to October, suggesting effective market strategies or product offerings that resonated well with consumers. In contrast, Grown Rogue experienced a decline from 3rd to 5th place, while Otis Garden made a significant leap from 17th in September to 3rd in November, overtaking High Tech. Meanwhile, Bald Peak maintained a steady 2nd place, indicating consistent performance. These shifts highlight the competitive volatility within the market, emphasizing the importance for High Tech to continue innovating and adapting to maintain and improve its position.
Notable Products
In November 2025, the top-performing product for High Tech was Inked Up Cherries (3.5g) in the Flower category, achieving the highest sales with 1,908 units sold. Following closely were Vanilla Bean (3.5g) and Lambs Breath (3.5g), ranking second and third respectively. Red Velvet Cake (3.5g) secured the fourth position, while Dirty Z (3.5g) rounded out the top five. Notably, these rankings represent a new entry for November, as no prior month rankings were available for comparison. This indicates a strong market introduction or relaunch for these products in the Flower category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
