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Oct-2025
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Overview
Market Insights Snapshot
High Tech's performance across various categories in Oregon shows a mixed bag of results over the last few months. In the Concentrates category, the brand has seen some fluctuation in rankings, moving from 61st in July to 59th in October, with a notable dip in September. This erratic movement suggests potential challenges in maintaining a consistent market presence. On the other hand, their performance in the Flower category has been more promising, achieving a significant rise from 8th place in September to 3rd place by October. This upward trajectory in the Flower category could indicate a strong consumer preference for their products in this segment, which might be worth watching for future trends.
In the Vapor Pens category in Oregon, High Tech maintained a relatively stable position, slightly improving from 54th in July to 50th in October. While not breaking into the top 30, the gradual improvement in rankings suggests a steady, albeit slow, growth in this category. This consistency might be a positive indicator of their potential to eventually climb higher if the trend continues. It's also worth noting that despite not being in the top 30 for Concentrates, their sales figures in this category experienced a rebound in October, which could hint at a recovery or strategic adjustments that are beginning to pay off.
Competitive Landscape
In the Oregon flower category, High Tech has demonstrated a significant upward trajectory in its competitive positioning over the past few months. Starting from a rank of 7th in July 2025, High Tech climbed to an impressive 3rd place by October 2025. This ascent is particularly notable given the consistent performance of top competitors like PRUF Cultivar / PRŪF Cultivar, which maintained a steady 1st place ranking, and Bald Peak, which held onto the 2nd spot throughout the same period. High Tech's rise in rank coincides with a notable increase in sales from September to October, contrasting with the declining sales trend observed in Grown Rogue, which saw a drop from 3rd to 4th place. Meanwhile, Urban Canna experienced fluctuations, peaking at 3rd in September before settling back to 5th in October. High Tech's strategic positioning and sales momentum suggest a strong potential to challenge the dominance of the leading brands in the Oregon flower market.
Notable Products
In October 2025, Jelly Kinz (3.5g) was the top-performing product for High Tech, leading the sales with a notable 1,766 units sold. Following closely, Devils Den (3.5g) and Cereal Milk (3.5g) secured the second and third positions, respectively, with strong sales figures. Boston George (3.5g) and The Drama Queen (3.5g) rounded out the top five, maintaining their positions with consistent sales. Notably, this is the first month these rankings have been recorded, as there are no previous rankings available for comparison. The Flower category dominated the sales for High Tech, showcasing a strong preference among consumers.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
