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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
PRUF Cultivar / PRŪF Cultivar is stocked at 51 licensed dispensaries across Oregon, with the deepest coverage in Portland, Medford, Coos Bay, Beaverton, and Corvallis. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
PRUF Cultivar / PRŪF Cultivar concentrated 72.34% of August 2026 sales in Flower, where year-over-year sales fell 15.65% but month-over-month ticked up 0.01%, while Vapor Pens held 17.20% share with a 3.53% YoY gain and a 41.63% MoM surge. Pre-Roll reached 10.47% share with 1.50% YoY growth and a 60.78% MoM jump, alongside a 12.79% YoY decline in average price and an overall brand YoY sales decline of 11.25%; this mix shift implies the brand is leaning away from a contracting Flower base toward faster-growing inhalable formats to stabilize revenue.
Holding the number 2 rank in Flower in Oregon while Flower’s share sits at 72.34% and its sales are down 15.65% YoY positions the brand at risk if the category continues to contract, even with a slight 0.01% MoM lift. The rapid MoM expansions in Vapor Pens at 41.63% and Pre-Roll at 60.78%, coupled with their combined 27.67% share and a brand average price of $5.86, suggest a deliberate pivot toward accessible price points and diversified inhalables; the thesis is that maintaining Flower rank while accelerating secondary categories can hedge category-specific pressure and rebalance mix toward segments with positive momentum.
Competitive Landscape
PRUF Cultivar / PRŪF Cultivar sits at rank #2 in OR Flower in August 2026, down 1 position year over year from #1, after peaking at #1 in May 2026 and slipping from #1 three months ago to #2 now; meanwhile, Grown Rogue holds #1 after improving 2 spots year over year from #3, and Panda Farms advanced to #3 from outside the top 20 with a 99-place YoY climb alongside 1080.8% YoY sales growth. With PRUF Cultivar / PRŪF Cultivar moving from #1 to #2 while a faster-rising leader and a surging challenger crowd the top three, the trajectory implies a transition from market pacesetter to incumbent defending share against upward momentum in August 2026.
Notable Products
Pure Kush (1g) posted the standout movement in August 2026 with a month-over-month gain of 43.98% that lifted it to rank 2, while OG Kush (1g) advanced 15.28% at rank 6, together signaling momentum concentrated in single-gram Flower SKUs. Do Z Dos (Bulk) added 20.44% at rank 5 as Piescream #8 (Bulk) rose 11.00% at rank 8, and Papaya Sorbet (Bulk) held rank 1 with $83,193, which indicates bulk Flower is anchoring the lineup even as smaller formats accelerate. With eight of the top ten coming from the Flower category and only one Pre-Roll in the top ten at rank 10, the portfolio is skewing toward inhalable Flower across both bulk and 1g formats. The mix implies PRUF Cultivar / PRŪF Cultivar is leaning into Flower-led velocity, using bulk to maintain base volume while 1g SKUs climb ranks to expand reach and trial.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
