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Jul-2025
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Overview
Market Insights Snapshot
Beehive Extracts has shown a notable performance in the Oregon market, particularly within the Concentrates category. Over the period from April to July 2025, the brand experienced a gradual decline in its ranking, moving from 9th to 15th place. This decline in rank was accompanied by a decrease in sales from April to June, before a slight recovery in July. While this downward trend in ranking might be concerning, it is important to note that Beehive Extracts maintained its presence within the top 15, which is a significant accomplishment in a competitive market. However, their absence from the top 30 in other states or provinces suggests potential areas for growth and expansion.
In the Vapor Pens category, Beehive Extracts did not secure a spot within the top 30 in Oregon, indicating a challenging competitive landscape or a less successful product line in this segment. Despite not reaching the top 30, there was an upward movement in sales from April to June, followed by a slight dip in July. This suggests that while they are not leading in rankings, there is consumer interest that could be capitalized upon with strategic improvements or marketing efforts. The absence from the rankings in other states or provinces could either signify a lack of presence or a need for strategic initiatives to boost visibility and sales in these regions.
Competitive Landscape
In the competitive landscape of the Oregon concentrates market, Beehive Extracts has experienced fluctuations in its ranking over the months from April to July 2025. Initially ranked 9th in April, Beehive Extracts saw a slight decline, dropping to 15th by July. This shift can be partially attributed to the performance of competitors like Echo Electuary, which climbed from 12th in April to 9th in June before settling at 13th in July, indicating a strong presence in the market. Meanwhile, Farmer's Friend Extracts showed a notable improvement, moving from 19th in May to 14th in July, which may have contributed to the competitive pressure on Beehive Extracts. Additionally, Sunshine Oil and Private Stash maintained relatively stable positions, with Sunshine Oil consistently ranking around the mid-teens and Private Stash hovering near the 17th position. These dynamics suggest that while Beehive Extracts remains a key player, it faces significant competition from brands that are either improving their market positions or maintaining steady sales, highlighting the need for strategic adjustments to regain higher rankings and bolster sales.
Notable Products
In July 2025, Beehive Extracts saw Han Solo Burger Badder (2g) leading the sales charts as the top-performing product, with an impressive sales figure of 516 units. The Pineapple Whip Cured Resin Cartridge (1g) followed closely in second place, showcasing strong demand in the Vapor Pens category. Han Solo Burger Badder (1g) secured the third position, maintaining its popularity in the Concentrates category. Notably, Zoap Train Badder (1g) experienced a drop from second place in June to fourth in July, indicating a slight decline in consumer preference. Chem Daiquiri Badder (1g) showed consistent performance, maintaining its fifth position from June to July, despite being ranked fifth back in April as well.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
