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Jun-2024
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Overview
Market Insights Snapshot
Beehive Extracts has shown notable performance in the Concentrates category across Oregon. Over the past four months, the brand has maintained a steady presence within the top 30, with rankings of 22nd in March and April, improving to 16th in May, before slightly dropping to 18th in June. This consistent positioning suggests a strong foothold in the market, with a peak in sales in May at $103,064. Such movements indicate robust consumer demand and a well-received product line within this category. However, the slight dip in June could be worth monitoring to understand the underlying factors.
In contrast, Beehive Extracts has struggled to break into the top 30 for Vapor Pens in Oregon. The brand's rankings have remained outside the top 50, with positions ranging from 52nd to 60th over the past four months. This indicates a weaker performance in this category, with sales peaking in May at $56,896 but falling sharply to $43,062 in June. The inability to secure a top 30 position highlights potential challenges in market penetration and consumer preference within the Vapor Pens category. This trend suggests that Beehive Extracts may need to reassess its strategy or product offerings to better compete in this segment.
Competitive Landscape
In the Oregon concentrates market, Beehive Extracts has shown a notable upward trend in rankings over the past few months, moving from 22nd in March 2024 to 16th in May 2024, before slightly dropping to 18th in June 2024. This improvement in rank indicates a positive reception and growing market presence. In comparison, Verdant Leaf Farms maintained a relatively stable position, ranking between 13th and 19th, but experienced a decline in sales from April to June. Higher Cultures fluctuated more significantly, dropping out of the top 20 in May but returning to 20th in June, suggesting volatility in their market performance. Sunshine Oil saw a remarkable rise from 25th in March to 16th in June, indicating strong sales momentum. Meanwhile, Private Stash consistently improved its rank, peaking at 17th in both May and June. These shifts highlight a competitive landscape where Beehive Extracts' consistent climb suggests effective market strategies and growing consumer preference, positioning it well against competitors.
Notable Products
In June 2024, Blue Dream Badder (1g) emerged as the top-performing product for Beehive Extracts with notable sales of $500. Frosted Flakez Badder (1g) followed closely in second place. Scorpion Tears Badder (1g) secured the third position. Animal Mints Badder (1g) dropped to fourth place from its previous third rank in April 2024. Blood Bath Badder (1g) rounded out the top five products for June 2024.
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