Dec-2025
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Overview
Market Insights Snapshot
Benson Arbor's performance across various product categories in Oregon shows a mixed trajectory. In the Flower category, the brand did not make it into the top 30 rankings from September to December 2025, indicating a challenge in maintaining a competitive edge in this segment. This could be a concern for the brand as it suggests a need for strategic adjustments to capture more of the market share. On the other hand, in the Pre-Roll category, Benson Arbor maintained a strong presence, consistently ranking within the top 10, although it experienced a slight decline from the 3rd position in September to the 6th position by December. This suggests that while the brand remains popular in Pre-Rolls, there is room for improvement to regain higher rankings.
The Vapor Pens category tells another story for Benson Arbor in Oregon. The brand's ranking slipped from 52nd to 60th over the four-month period, indicating increasing competition or possibly a need for product innovation to capture consumer interest. Despite the downward trend in rankings, the brand showed resilience in Pre-Rolls, which could be leveraged to bolster its position in other categories. The overall sales trend across these categories suggests a need for Benson Arbor to reassess its market strategies, possibly focusing on enhancing product offerings or marketing efforts to improve its standings in underperforming segments.
Competitive Landscape
In the competitive landscape of Oregon's pre-roll category, Benson Arbor has experienced a notable shift in its market position over the last few months of 2025. Initially holding a strong third place in September, Benson Arbor saw a slight decline to fourth in October and November, before dropping to sixth in December. This change in rank is significant when compared to competitors like Kaprikorn, which improved its position from sixth in September to fourth by December, and Fire Dept. Cannabis, which climbed from seventh to fifth in the same period. Meanwhile, Meraki Gardens and Killa Beez experienced more fluctuations, with Meraki Gardens ending the year in seventh place, while Killa Beez dropped to eighth. These shifts highlight a dynamic market where Benson Arbor faces increasing competition, particularly from Kaprikorn and Fire Dept. Cannabis, whose sales trends suggest a growing consumer preference that Benson Arbor must strategically address to regain its higher ranking.

Notable Products
In December 2025, the top-performing product for Benson Arbor was Alpine OG Pre-Roll (1g), which took the number one spot, showing a significant increase from its fifth position in November. Where's My Bike? Pre-Roll (1g) followed closely in second place, maintaining a strong presence despite fluctuating ranks in previous months. Notably, Headband Larry #14 Pre-Roll (1g) debuted at third place, indicating a strong market entry. The Animal Pre-Roll (1g) dropped to fourth position from its previous peak rank of first in October. Gas Runtz #6 Pre-Roll (1g) rounded out the top five, climbing from its initial fifth position in November.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.






