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Nov-2025
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Overview
Market Insights Snapshot
Killa Beez has shown a consistent presence in the Oregon Pre-Roll category, maintaining a strong position at rank 6 from August to October 2025, before slightly dropping to rank 7 in November. The brand's sales in this category were robust, with a peak in October 2025, indicating a strong consumer preference for their pre-roll products during this period. However, in the Concentrates category, Killa Beez did not manage to break into the top 30 rankings throughout the months observed, indicating potential challenges in gaining traction or market share in this segment within Oregon.
Despite not being in the top 30 for Concentrates, Killa Beez's sales figures in this category did see a modest increase from August to September 2025, before stabilizing in the subsequent months. This suggests that while the brand may not be a leading player in Concentrates, there is a steady consumer base that continues to support their offerings. The contrasting performance across categories highlights the brand's stronger foothold in Pre-Rolls in Oregon, while also pointing to opportunities for growth or strategic adjustments in the Concentrates market.
Competitive Landscape
In the competitive landscape of the Oregon pre-roll market, Killa Beez has maintained a relatively stable position, though it experienced a slight dip in rank from 6th to 7th place in November 2025. This change in rank comes amidst a backdrop of shifting dynamics among its competitors. Notably, Fire Dept. Cannabis consistently held the 7th position until it climbed to 6th in November, potentially contributing to Killa Beez's drop. Meanwhile, Kaprikorn maintained a steady presence in the top 5, indicating robust sales performance, while Yin Yang showed a consistent upward trend, stabilizing at 8th place. Elysium Fields also demonstrated significant improvement, moving from 15th to 9th place over the same period. These shifts suggest that while Killa Beez remains a strong contender, it faces increasing competition from brands that are either improving their market position or maintaining strong sales performance, emphasizing the need for strategic adjustments to regain and enhance its standing.
Notable Products
In November 2025, the top-performing product for Killa Beez was the Variety Pack Pre-Roll 12-Pack (6g), maintaining its consistent rank of 1 since August with sales of 4254 units. The Variety Pack Pre-Roll 6-Pack (3g) held steady at rank 2, showcasing its continued popularity. The Blue Dream Pre-Roll 2-Pack (1g) entered the rankings at position 3, indicating a strong market debut. Meanwhile, the AT x GR x P Pre-Roll 6-Pack (3g) slipped to rank 4 from its previous position of 3 in October. Lastly, the Super Runtz Shatter (1g) made an appearance at rank 5, highlighting its growing traction in the concentrates category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
