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Oct-2026
Sales
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Avg Price
YoY Sales Change
YoY Price Change
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Black Label Brand is stocked at 19 licensed dispensaries across Florida, with the deepest coverage in Bonita Springs, Brandon, Cape Coral, Clearwater, and Daytona Beach. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In October 2026, Black Label Brand’s category mix concentrated in Vapor Pens at 64.56% share while Concentrates held 35.44% share, with Vapor Pens up 23.99% year over year but down 40.86% month over month and Concentrates down 43.99% year over year and down 23.74% month over month. Despite the overall brand sales decline of 13.30% year over year alongside a 6.22% reduction in average price, the category split and the rank of 7 in Concentrates within New Jersey indicate a portfolio that leans on a recovering Vapor Pens line while Concentrates weigh on momentum; the pattern implies pricing pressure and volatile monthly demand are reshaping mix rather than broad-based expansion.
The rapid 40.86% month-over-month pullback in Vapor Pens against a 23.99% year-over-year gain, paired with a 23.74% month-over-month decline and a 43.99% year-over-year contraction in Concentrates, suggests a reversion from prior promotions or distribution surges and a narrowing of repeat velocity, with positioning anchored more to episodic spikes than steady baseline. With average price down 6.22% year over year and a 35.44% mix in Concentrates where the brand sits at rank 7 in New Jersey, the implication is that sustaining share will require stabilizing Vapor Pens sell-through while reframing Concentrates from a drag into a targeted niche, since current elasticities and rank positioning point to sensitivity to discount cycles rather than durable placement.
Competitive Landscape
Black Label Brand is currently ranked #7 in NJ Concentrates in October 2026, down 4 positions from #3 in October 2025, and 2 spots better than #9 in July 2026; the brand’s prior peak was #1 in July 2025, indicating a 6-place slide from peak to present and a 22% rank improvement versus three months ago. Competitive context reinforces the mid-pack compression: Grassroots holds #1 with a 12.5% year-over-year sales increase while 710 Labs climbed from #7 to #2 with 68.4% YoY growth, and RYTHM sits at #3 despite a 38.2% YoY decline; in contrast, Locals Only Concentrates remains #5 with a 15.9% YoY sales drop. The pattern implies Black Label Brand’s trajectory has stabilized off its July 2025 peak but lags the fastest risers, requiring share gains against surging competitors to prevent further rank erosion.
Notable Products
October 2026 sales lean on Vapor Pens, with All-in-one Disposables at 37.2% and Cartridges at 27.4% of brand sales, while Concentrates segments are smaller by comparison. With 64.6% of sales coming from these two pen formats and the top product at 5.1%, most of Black Label Brand’s revenue comes from pen formats rather than dabbable concentrates.
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
