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Oct-2025
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Overview
Market Insights Snapshot
MPX - Melting Point Extracts has shown varied performance across different states and product categories. In Arizona, the brand's presence in the Concentrates category was notable in July 2025 with a rank of 35, but it did not maintain a top 30 position in subsequent months. This indicates a potential area for improvement or increased competition in the market. Conversely, in Massachusetts, MPX has demonstrated a positive trajectory in the Concentrates category, moving from rank 64 in July to 30 in October 2025, suggesting a growing acceptance and demand for their products in this state.
In Maryland, MPX has consistently maintained a strong position in the Concentrates category, holding ranks between 12 and 14 over the four-month period, which underscores their solid market presence. However, their Vapor Pens category performance in Maryland did not feature in the top rankings after August, indicating a potential decline or shift in consumer preferences. Meanwhile, in New Jersey, the brand's performance in the Concentrates category remained robust, consistently ranking within the top 6, while their Vapor Pens category saw a decline, with no ranking in October. This mixed performance across categories and states highlights the dynamic nature of the cannabis market and the need for strategic adjustments by MPX.
Competitive Landscape
In the Maryland concentrates market, MPX - Melting Point Extracts has shown resilience amidst fluctuating competitive dynamics. From July to October 2025, MPX maintained a relatively stable rank, fluctuating between 12th and 14th position, indicating a consistent presence in the top tier. Despite a dip in sales in August, MPX rebounded in September, aligning closely with competitors like Verano, which consistently ranked just above MPX. Notably, Organic Remedies experienced a significant drop from 5th to 14th place by October, suggesting potential market share opportunities for MPX. Meanwhile, SunMed and Sunnies by SunMed showed more volatility in their rankings, which could indicate shifting consumer preferences that MPX might capitalize on. Overall, MPX's steady performance amidst these shifts highlights its potential to capture increased market share as competitors experience more pronounced rank changes.
Notable Products
In October 2025, the top-performing product from MPX - Melting Point Extracts was Rainbow Belts Infused Pre-Roll (1g) in the Pre-Roll category, maintaining its number 1 rank from July and August, with sales of 624 units. Gorilla Glue #4 Live Rosin (1g) in the Concentrates category made a significant entry into the rankings, securing the 2nd position. AJ's Sour Diesel Infused Pre-Roll (1g) also debuted in the rankings at 3rd place, while Hashburger Live Rosin (1g) followed closely in 4th. Funky Guava Shatter (1g) experienced a slight drop, moving from 2nd in August and September to 5th in October. Overall, the rankings show a dynamic shift with new entries in October, highlighting changing consumer preferences.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
