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Apr-2025
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Overview
Market Insights Snapshot
MPX - Melting Point Extracts has demonstrated varied performance across different states and product categories. In Maryland, the brand has consistently maintained a strong position in the Concentrates category, holding steady at the 8th rank from February to April 2025. This stability is indicative of a solid market presence and customer loyalty in the state. However, their performance in the Vapor Pens category in Maryland shows room for improvement, as they remain outside the top 30, peaking at 41st place by April 2025. In New Jersey, MPX has seen a slight improvement in the Concentrates category, moving from 9th place in January to 8th in April, suggesting positive momentum. Yet, their rankings in Pre-Rolls and Vapor Pens have hovered around the lower end of the top 50, indicating competitive challenges in those segments.
In other markets, MPX's presence is less pronounced. For instance, in Arizona and Massachusetts, the brand did not make it into the top 30 for Concentrates, highlighting potential areas for growth or increased marketing efforts. Meanwhile, in Nevada, they were ranked 25th in Concentrates in January 2025, but subsequent months did not see them in the top 30, suggesting a need to reassess strategies in the state. Overall, while MPX - Melting Point Extracts has shown strength in certain markets, particularly in Maryland and New Jersey, there are clear opportunities for expansion and increased market penetration across other states. The brand's performance across different categories also suggests a need to focus on strengthening their competitive edge in Vapor Pens and Pre-Rolls.
Competitive Landscape
In the Maryland concentrates market, MPX - Melting Point Extracts has shown a consistent upward trend in rank and sales from January to April 2025. Initially ranked 12th in January, MPX improved to 8th place by February and maintained this position through April, indicating a solidifying market presence. This upward trajectory contrasts with Grassroots, which started as the top brand in January but slipped to 7th by April, reflecting a decline in sales. Meanwhile, Kind Tree Cannabis exhibited a notable improvement, climbing from 16th to 11th, yet still trailing behind MPX. Alchemist remained a close competitor, consistently ranking just below MPX, while Evermore Cannabis Company experienced a drop from 3rd to 6th place, suggesting potential vulnerabilities. These dynamics highlight MPX's strengthening position in the Maryland concentrates market, underscoring its competitive edge and potential for continued growth.
Notable Products
In April 2025, the top-performing product from MPX - Melting Point Extracts was Motor Breath Shatter (1g) in the Concentrates category, maintaining its leading position from March with sales of 2,184 units. AJ's Sour Diesel Infused Pre-Roll (1g) rose to the second position, showing a consistent presence in the top rankings since January. Legendary GMO Shatter (1g) debuted in the rankings at third place, indicating a strong market entry. KmintZ Solventless Live Rosin (1g) and SFV OG Cured Resin Batter (0.5g) followed in fourth and fifth positions, respectively, both appearing for the first time in April's rankings. This shift in rankings highlights a growing consumer interest in a diverse range of concentrate products from MPX - Melting Point Extracts.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
