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Aug-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Locals Only Concentrates is stocked at 146 licensed dispensaries across New Jersey, Nevada, and 2 other states, 66 of them in New Jersey, with the deepest coverage in Franklin Township, Hoboken, Evesham, Hackettstown, and Lambertville. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
Locals Only Concentrates concentrated 92.74% of August 2026 sales in Concentrates while Vapor Pens accounted for 7.26%, a mix that tightened around the core as Concentrates fell 39.95% year over year and 5.25% month over month, contrasted with Vapor Pens down 76.91% year over year but up 222.04% month over month. Average price declined 8.02% year over year to $25.57, with Concentrates averaging $25.36 and Vapor Pens at $28.73, and the brand held rank 9 in Concentrates in New Jersey; the pattern implies a price-led defense of core share amid sharp annual volume pressure and a tactical, high-volatility rebound in the smaller Vapor Pens line.
The month-over-month 222.04% surge in Vapor Pens alongside a 5.25% dip in Concentrates indicates trial or reactivation that is insufficient to offset the 39.95% annual contraction in the core and the 76.91% annual decline in Pens, implying positioning that remains anchored to Concentrates despite emerging cross-category elasticity. Holding rank 9 in New Jersey while overall brand sales fell 48.61% year over year suggests that near-term share defense depends on stabilizing Concentrates velocity at lower price points and selectively scaling the higher-priced Pens SKU set without eroding the 92.74% core mix.
Competitive Landscape
Locals Only Concentrates sits at rank #9 in NJ Concentrates in August 2026, down 3 positions year over year from #6, and 3 positions lower than its May–June corridor where it peaked at #4 in June 2026; over the last three months it slipped from #6 in May 2026 to #9 in August 2026, a 3-rank decline. In the same period, Grassroots held #1 year over year and in August 2026 while growing sales 14.7%, whereas RYTHM stayed at #2 but with a 20.3% sales contraction, indicating that Locals Only’s rank loss occurred amid mixed competitor momentum. With Black Label Brand sliding from #3 to #5 year over year and MPX - Melting Point Extracts holding at #4 despite an 8.4% sales decline, Locals Only Concentrates’ move from #6 to #9 implies erosion in relative velocity rather than market-wide compression, signaling a need to regain share to re-approach its June 2026 peak at #4.
Notable Products
Fig Bar Live Wet Diamonds (1g) posted the steepest decline in August 2026, down 27.1% MoM to rank 3, while J1 Live Wet Diamonds (1g) fell 20.5% to rank 9, indicating demand rotated away from two previously reliable diamond SKUs. At the same time, J1 Live Wet Badder (1g) rose 20.7% MoM to rank 7 and Orange Push Pop Live Wet Diamonds (1g) gained 17.8% to rank 2, while Stinky Pinky Wet Diamonds (1g) slipped 2.9% but still held rank 1. Six of the top ten are Wet Diamonds, and their mixed moves — from +17.8% at rank 2 to -27.1% at rank 3 — point to flavor-level volatility within a format that still concentrates portfolio weight. The pattern implies Locals Only Concentrates is leaning into Wet Diamonds leadership but must broaden winning terp profiles and support Badder where momentum is building to stabilize rank spread.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
