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Sep-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Locals Only Concentrates is stocked at 132 licensed dispensaries across New Jersey, Nevada, and 2 other states, 56 of them in New Jersey, with the deepest coverage in Evesham, Franklin Township, Hackettstown, Rahway, and Saddle Brook. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In September 2026, Locals Only Concentrates derived 90.75% share from Concentrates and 9.25% from Vapor Pens, with Concentrates down 19.09% year over year but up 18.40% month over month, while Vapor Pens fell 53.61% year over year yet rebounded 56.83% month over month. The brand’s average price declined 11.25% year over year to $25.75, aligning with Concentrates’ $25.36 average and contrasting with Vapor Pens at $30.23, and the overall brand sales contracted 24.40% year over year despite a 24‑month increase of 5.09%. Taken together, the weight toward Concentrates and the asymmetric YoY/MoM swings indicate a portfolio that is over-indexed to a recovering core while Vapor Pens are volatile tail exposure, implying near-term volume recovery potential but a structurally narrower revenue base.
With Concentrates holding rank 4 in Nevada and representing 90.75% of mix, the 18.40% month-over-month lift coupled with a 19.09% year-over-year decline suggests regained velocity without full demand normalization, while Vapor Pens’ 56.83% month-over-month surge from a 53.61% year-over-year trough points to episodic restocking rather than durable share capture. The combination of an 11.25% price drop and a 24.40% year-over-year sales decline signals that price-led tactics are not offsetting category-wide softness, and the 5.09% growth over 24 months implies that long-cycle positioning remains anchored in Concentrates leadership rather than diversification, which narrows competitive optionality but can sustain rank if execution stays focused on the core.
Competitive Landscape
Locals Only Concentrates sits at rank #11 in New Jersey Concentrates in September 2026, down 6 positions from rank #5 in September 2025, after slipping 7 spots from its peak of #4 in June 2026 to #11 by September 2026; in contrast, Grassroots moved from #2 to #1 with a 21.8% year-over-year sales gain while RYTHM fell from #1 to #2 with a 33.1% year-over-year decline, and Pyramid Pens climbed from #10 to #5 alongside a 46.9% year-over-year increase; the combination of a 7-rank slide since June 2026 and a 6-rank deterioration year over year implies Locals Only Concentrates is losing relative shelf position to faster-rising rivals and must counter accelerating share capture at the top end.
Notable Products
Coco Eclair Live Resin Wet Diamonds (1g) posted the largest month-over-month gain at +58.4% and jumped to rank 1, while Orange Push Pop Live Wet Diamonds (1g) fell 40.3% to rank 8, creating a bifurcated leaderboard in September 2026. J1 Live Wet Badder (1g) surged +64.5% to rank 4, and Stinky Pinky Wet Diamonds (1g) climbed +37.7% to rank 3, indicating upside concentrated in a few SKUs while mid-pack items like Diamond Bar Wet Diamonds (1g) rose a steadier +18.5% at rank 6. With seven of the top ten positioned in Wet Diamonds formats and multiple Live variants occupying ranks 1, 3, 5, 7, 8, and 10, the portfolio is skewing toward terp-rich Live executions despite one sharp decline; current-month revenue centered on a handful of high-velocity entries around $16,671. The pattern implies Locals Only Concentrates is consolidating share by prioritizing Live Wet Diamonds and complementary Live Badder offerings, leaning into format-led differentiation rather than broad SKU proliferation.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
