EastCann

Data Snapshot: Jun 11, 2024
EastCann Cannabis Brand Logo
$500K+

May-2024

Sales

Decline

Trend

6-Month

62

Product Count

SKUs

EastCann

Overview

EastCann is a Dartmouth, Nova Scotia-based cannabis brand, renowned for its long-standing tradition in marijuana cultivation, with over 20 years of experience. The brand, owned by Orion Cannabis Corp, stands out for its remarkable strains, such as the THC-rich 'Gastro Pop' Hybrid and the exotic 'Dirty Banana' Indica, showcasing unique flavors and potent genetic profiles. EastCann's compelling combination of expertise, innovative strains, and East Coast origin make it an interesting actor in the Canadian cannabis landscape.
Markets

EastCann Locations

Product Trends

EastCann Categories

EastCann Sales

Market Insights Snapshot

EastCann Historical Sales by Category

EastCann has shown varied performance across different product categories and provinces. In Ontario, the brand's Flower category saw a slight decline in rankings from 40th in February 2024 to 44th in May 2024, with corresponding sales reflecting a downward trend. Despite this, the brand managed to maintain a presence in the top 50 throughout the period. Conversely, EastCann's Vapor Pens category in Ontario struggled significantly, never breaking into the top 80 and dropping to 96th by May 2024. This indicates a challenging market for their Vapor Pens in Ontario.

In Saskatchewan, EastCann's performance was more robust, particularly in the Flower category, where it consistently ranked within the top 11, peaking at 8th place in April 2024. This demonstrates a strong market presence and increasing consumer preference for their Flower products in the province. The Pre-Roll category, however, displayed fluctuating rankings, with a significant drop to 61st in March 2024 before recovering to 51st by May 2024. Notably, EastCann's entry into the Vapor Pens category in Saskatchewan saw a positive trajectory, moving from outside the top 30 in February to 30th place in April 2024, highlighting a growing acceptance and potential for future growth in this segment.

May-2024 Rank
Flower
Vapor Pens
Pre-Roll
44
96
10
51
EastCann

Competitive Landscape

In the competitive landscape of the Flower category in Ontario, EastCann has shown a relatively stable performance over the past few months, maintaining ranks between 40 and 45. This consistency is notable when compared to competitors like Broken Coast, which saw a significant improvement from rank 78 in February 2024 to 42 in May 2024, and Kolab, which jumped from 80 to 43 in the same period. Despite these competitors' upward trends, EastCann's sales figures, although fluctuating, have remained robust, indicating a loyal customer base. Meanwhile, Jonny Chronic and Endgame have shown more modest rank changes, with Jonny Chronic hovering around the mid-40s and Endgame experiencing a slight dip before recovering. These dynamics suggest that while EastCann faces stiff competition, its steady rank and substantial sales indicate a strong market presence that could be leveraged for future growth.

EastCann market ranking for ON Flower

EastCann

Notable Products

In May-2024, the top-performing product for EastCann was Lemon Sour Diesel (3.5g) in the Flower category, securing the number one rank with sales of 1413 units. Mango Sour (3.5g), also in the Flower category, climbed to the second position, showing a slight increase in sales compared to April. Zurple Sunset (3.5g), another Flower product, improved its ranking to third place. Gastro Pop (3.5g) moved up to fourth position from fifth in April. Notably, Mango Sour Pre-Roll 3-Pack (1.5g) dropped to the fifth rank despite strong sales in previous months.

Product Rank
Category
Feb-2024
Mar-2024
Apr-2024
May-2024
Lemon Sour Diesel (3.5g)
Flower
>5
>5
>5
1
Mango Sour (3.5g)
Flower
3
4
3
2
Zurple Sunset (3.5g)
Flower
1
5
4
3
Gastro Pop (3.5g)
Flower
>5
2
5
4
Mango Sour Pre-Roll 3-Pack (1.5g)
Pre-Roll
2
1
1
5
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