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Jun-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Vapor Pens held 83.55% share in June 2026 and climbed 7.94% month over month alongside a 10.66% year-over-year gain, while Concentrates fell 15.87% MoM and 27.55% YoY to 16.45% share; combined, this produced a modest brand-level YoY sales change of 1.66% despite a 5.66% YoY increase in average price. The category tilt toward Vapor Pens at an $18.69 average price versus $11.90 in Concentrates, together with an overall average price of $17.08, indicates mix-driven uplift that offsets volume softness in Concentrates; the pattern implies deliberate prioritization of higher-priced Vapor Pens is stabilizing growth amid contraction in Concentrates.
Within Vapor Pens in Oregon, a rank of 13 suggests mid-pack scale even as share concentration in Vapor Pens rose by 7.94% MoM and 10.66% YoY, while the shrinking Concentrates contribution of 16.45% paired with a 27.55% YoY decline lowers diversification risk tolerance. This mix shift implies near-term positioning as a Vapor Pens-led operator leveraging price resilience to maintain share, but with sensitivity to category volatility given the double-digit Concentrates contraction and a single-category anchor at rank 13 that may cap upside without renewed depth in secondary formats.
Competitive Landscape
Sessions Cannabis Extract (OR) sits at rank #13 in OR Vapor Pens in June 2026, improving 1 position year over year from #14 while ticking up 1 place versus March 2026’s #14; however, it remains 4 spots below its category peak of #9 from March 2025 and trails the top tier where Buddies moved from #2 to #1 and FRESHY climbed from #5 to #2 alongside an 81.5% YoY sales lift, indicating Sessions’ incremental rank gains amid faster-rising leaders point to a stabilization phase rather than a return to prior peak momentum.
Notable Products
Strawberry Paradise Cured Resin Disposable (1g) posted the steepest decline in June 2026 at -18.0% MoM while holding rank 6, indicating deteriorating velocity despite staying inside the top 10. Hoop Dreams Cured Resin Cartridge (1g) sits at rank 1 and Suenos De Pina Cured Live Resin Disposable (1g) at rank 2, and with eight of the top ten SKUs in Vapor Pens the portfolio is heavily concentrated in a single inhalable format. The pairing of top-ranked cartridges with a mid-pack disposable drop suggests flavor-led disposables are more volatile than cartridge-led anchors, with June 2026 revenue still supported by a $24,634 leader among disposables. The pattern implies Sessions Cannabis Extract (OR) is leaning into Vapor Pens as its commercial core while needing SKU rationalization to stabilize disposable performance without diluting cartridge leadership.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
