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Feb-2026
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Overview
Market Insights Snapshot
Bold's performance across different categories and provinces shows varied results. In Alberta, Bold's Flower category experienced a decline, moving from 37th place in November 2025 to 56th by February 2026, indicating a significant drop in market position. Conversely, the Pre-Roll category in Alberta showed resilience, climbing from 22nd to 18th over the same period. In British Columbia, Bold's Flower category was not ranked in December, suggesting a challenge in maintaining a top 30 position, but it rebounded to 49th by February 2026. The Pre-Roll category maintained a steady presence, consistently ranking in the low 20s.
In Saskatchewan, Bold demonstrated strong performance, particularly in the Vapor Pens category, maintaining the top position throughout the observed months. This consistency is a testament to their strong market presence in this segment. However, in Ontario, Bold's Vapor Pens category showed fluctuation, with rankings missing in some months but achieving 48th place by February 2026. Meanwhile, in New Jersey, Bold entered the Vapor Pens market at 45th in January 2026 and slightly declined to 48th by February, indicating a potential area for growth. Notably, Bold's Pre-Roll category in Saskatchewan consistently held the 2nd position, highlighting its strong foothold in this category.
Competitive Landscape
In the competitive landscape of vapor pens in Saskatchewan, Bold has consistently maintained its top position from November 2025 to February 2026. This unwavering rank highlights Bold's dominance in the market, as it continues to outperform competitors like Spinach, which held a steady second place during the same period. Despite fluctuations in sales, Bold's ability to retain the number one spot suggests a strong brand loyalty and effective market strategies. Meanwhile, XPLOR experienced more volatility, ranking as low as sixth in December 2025 before climbing back to third by February 2026. This indicates potential instability or strategic adjustments within XPLOR that Bold has successfully navigated, further solidifying its leadership in the Saskatchewan vapor pen market.
Notable Products
In February 2026, Bold's top-performing product was the Root Beer Float Blunt 3-Pack (1.5g) in the Pre-Roll category, maintaining its number one rank consistently from previous months despite a slight decline in sales to 14,073 units. The Glazed Pre-Roll 2-Pack (2g) rose to second place, showing stability in sales figures, while the Orange Crush Pre-Roll 3-Pack (1.5g) slipped to third. The Glazed - Melted Strawberries Liquid Diamonds Cartridge (1g) in the Vapor Pens category retained its fourth-place ranking, demonstrating a minor decrease in sales compared to January 2026. The Root Beer Float (3.5g) in the Flower category held steady in fifth place, showing a slight recovery in sales from the previous month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
