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Market Insights Snapshot
Boujee Blendz (OR) concentrated almost entirely in Vapor Pens at 99.61% share, while Concentrates contributed 0.39% in June 2026. Within Vapor Pens, sales were down 14.41% year over year but up 7.05% month over month, contrasting with Concentrates at -57.73% YoY and -32.33% MoM; the average price slid 0.14% YoY to $13.04. In Oregon Vapor Pens, the brand sat at rank 18, a position that, alongside the +7.05% MoM rebound amid a -14.41% YoY decline, indicates volume recovery is recent and concentrated in a single category while peripheral categories are retrenching.
The mix shift toward Vapor Pens at 99.61% and away from Concentrates at 0.39%, paired with the brand’s rank 18 in Oregon Vapor Pens, implies the brand is competing as a scale follower rather than a portfolio balancer. The simultaneous -14.41% YoY decline and +7.05% MoM uptick in Vapor Pens, combined with a -0.14% YoY price move, suggests the path to near-term share stability is through incremental velocity gains in Vapor Pens rather than diversification, while the -57.73% YoY in Concentrates indicates that re-entry into smaller formats would require a distinct strategy rather than passive lift from the core.
Competitive Landscape
Boujee Blendz (OR) sits at rank #18 in OR Vapor Pens in June 2026, down 2 positions year over year from #16, and unchanged versus March 2026 at #18; against its historical peak of #11 in June 2024, the current slot is 7 places lower. While Buddies climbed from #2 to #1 and FRESHY rose from #5 to #2 with an 81.5% year-over-year sales gain, Boujee Blendz (OR) ceded relative position, and Entourage Cannabis / CBDiscovery slid from #1 to #3 despite a 38.9% sales decline, indicating that leadership is rotating while Boujee Blendz (OR) remains mid-pack. The pattern—flat quarter-on-quarter rank at #18 and a 2-position drop year over year alongside competitors moving multiple ranks—implies Boujee Blendz (OR) is stabilizing below the top 10 and will require a share-accretive move to reverse a two-year slide from #11 in June 2024.
Notable Products
Maraschino Cherry Live Resin Liquid Diamonds Cartridge (1g) posted the steepest movement in June 2026 with a -64.6% month-over-month drop and slid to rank 8, while Banana Smoothie Live Resin Liquid Diamonds Cartridge (1g) surged 99.5% MoM to rank 3. At the top, Blueberry Live Diamonds Cartridge (1g) held rank 1 with a 28.3% MoM gain and Tutti Frutti Live Resin Liquid Diamonds Cartridge (1g) sat at rank 2 with a 34.9% lift, indicating momentum is concentrated in the top three even as Red Raspberry Liquid Diamonds Cartridge (1g) fell -21.2% at rank 5. Nine of the top ten are Vapor Pens, and the mix skews toward flavored Liquid Diamonds variants, implying Boujee Blendz (OR) is consolidating share around high-velocity sweet profiles while pruning underperforming SKUs despite volatility at the lower ranks.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
