Market Insights Snapshot
Looking at the data for Oregon, the brand Boujee Blendz has shown some interesting trends, particularly in the Vapor Pens category. In August 2023, Boujee Blendz was not even in the top 20 brands for this category, but it managed to break into the top 20 in September. However, its ranking slipped slightly in October, indicating a fluctuating performance. A significant improvement was observed in November when it jumped to the 10th position, showing a promising upward trend.
When it comes to sales, Boujee Blendz has shown a consistent increase over the months in the Vapor Pens category. From August to November 2023, there is a clear upward trajectory in sales, peaking in November. This indicates a growing consumer preference for Boujee Blendz, despite the initial fluctuation in its category ranking. It's worth noting that such a steady increase in sales, coupled with the brand's improved ranking, could be indicative of a positive future performance for Boujee Blendz in Oregon.
In the Vapor Pens category in Oregon, Boujee Blendz has shown a significant upward trend in rank, moving from not being in the top 20 in August 2023 to securing the 10th position by November 2023. This indicates a substantial increase in sales, outperforming several competitors. For instance, Verdant Leaf Farms which dropped from 10th to 11th rank and PRUF Cultivar / PRŪF Cultivar which maintained a steady rank around 12th. However, Boujee Blendz still trails behind brands like Rogue Gold and Sauce Essentials which have consistently held ranks in the top 10. Despite this, the rapid rise of Boujee Blendz suggests a growing popularity and competitive potential in the Oregon Vapor Pens market.
In November 2023, Boujee Blendz's top-performing product was the 'Tutti Frutti Liquid Diamonds Flavored Distillate Cartridge (1g)', which retained its top spot from the previous three months. This product achieved impressive sales figures, peaking at 7561 units in November. The 'Blueberry Liquid Diamonds Flavored Distillate Cartridge (1g)' came in second, dropping from its August position. A new entrant, the 'Lemon Liquid Diamonds Flavored Distillate Cartridge (1g)', debuted in third place. The 'Mango' and 'Green Apple' cartridges rounded out the top five, with the 'Mango' flavor improving its rank from fifth to fourth since August, while the 'Green Apple' flavor dropped from third to fifth.