.svg){kind=small}
Nov-2025
Sales
Trend
6-Month
Product Count
SKUs
Overview
Market Insights Snapshot
In the Arizona market, brix (AZ) has shown a consistent upward trajectory in the Edible category. Starting from a rank of 9 in August 2025, the brand has steadily climbed to secure the 7th position by October and maintained it through November. This upward movement is indicative of a strengthening presence and growing consumer preference in the Edible segment, as evidenced by a notable increase in sales from August to October. Despite a slight dip in November, the brand's position remained stable, suggesting resilience and sustained popularity among consumers.
Interestingly, the data does not reflect brix (AZ) ranking within the top 30 brands in other states or categories, which could be interpreted as a potential area for growth or a focus on consolidating their strength in Arizona. The absence of rankings in other regions or categories might highlight a strategic concentration on their core market, where they have been able to achieve and maintain a top 10 position. This focused approach might be serving them well in the competitive landscape of the Arizona Edible market.
Competitive Landscape
In the competitive landscape of the Arizona edible market, brix (AZ) has shown a notable upward trajectory in brand ranking from August to November 2025. Initially ranked 9th in August, brix (AZ) improved its position to 8th in September and further climbed to 7th by October, maintaining this rank through November. This upward movement is indicative of a positive trend in sales performance, contrasting with the relatively stable rankings of competitors like Wana and Smokiez Edibles, both of which consistently held their positions at 5th and 6th, respectively. Meanwhile, Flav and Pure Edibles experienced fluctuations, with Pure Edibles dropping from 7th to 9th by November. This shift highlights brix (AZ)'s growing appeal and market presence, suggesting a strategic opportunity to capitalize on its momentum to further enhance its competitive edge in the Arizona edible market.
Notable Products
In November 2025, brix (AZ) maintained its strong performance with the Strawberry Watermelon Gummy (100mg) leading the sales as the top product, consistent with its first-place ranking since August. This product achieved a notable sales figure of 10,130 units. The Goldenberry Gummy (100mg) and Blueberry Pomegranate Gummy (100mg) held steady in the second and third ranks respectively, mirroring their positions from previous months. Blackberry Raspberry Gummy (100mg) and Blackberry Raspberry Big Dose Gummies 2-Pack (1000mg) continued their trend in fourth and fifth place, showing no change in their rankings. Overall, the rankings for the top products remained unchanged from August through November, indicating stable consumer preferences for these popular edibles.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
