May-2026
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Market Insights Snapshot
Bud Bros concentrated its May 2026 mix in Concentrates at 97.20% share, up alongside a 1,022.7% year-over-year sales change and an 86.4% month-over-month lift, while the brand’s overall sales were down 62.2% year-over-year and pricing fell 66.4%. Pre-Roll held 1.99% share with a 244.5% month-over-month spike despite a 22.2% year-over-year decline, and Vapor Pens slipped to 0.81% share with a 99.7% year-over-year contraction and a 71.1% month-over-month drop; this skew implies Bud Bros is consolidating volume into a single category to offset broader brand-level contraction and price deflation in Arizona.
Within Arizona Concentrates, Bud Bros sat at rank 21 in May 2026, coinciding with a 97.20% portfolio weight and an average price of $9.43 in that category versus a $37.10 Pre-Roll average, indicating a deliberate low-price, high-mix posture. Given Vapor Pens’ 99.7% year-over-year collapse and 71.1% month-over-month decline alongside a Pre-Roll rebound of 244.5% month-over-month from a small base, the pattern suggests Bud Bros is prioritizing price-access Concentrates to regain traffic rather than maintaining breadth, positioning the brand as a value-driven specialist rather than a multi-category player.
Competitive Landscape
Bud Bros sits at rank #21 in AZ Concentrates for May 2026, improving 27 places year over year from #48, and rising 16 spots since February 2026 when it was #37; however, it remains 4 positions below its January 2026 peak at #17. Against the leaders, Mohave Cannabis Co. holds #1 while posting a 6.2% YoY sales decline, and Grow Sciences advanced from #6 to #3 on 68.1% YoY sales growth, indicating Bud Bros’ rank gains stem more from steady upward movement than breakout velocity at the top. This trajectory implies Bud Bros is transitioning from lower-tier volatility to mid-tier consistency, with further share capture contingent on closing the gap between a #21 position and the #17 peak while competitors either contract or accelerate.

Notable Products
Astro GMO Applesauce (1g) led May 2026 with a 752.7% month-over-month jump into rank 2 while Block Berry Badder (1g) rose 200.0% to rank 1, signaling a rapid reweighting toward high-velocity applesauce and badder formats. Atomic Breath Applesauce (1g) also surged 671.3% to rank 3, whereas Block Berry Sugar (1g) fell 55.6% to rank 6 and JacK & Jill Badder (1g) declined 62.8% to rank 7, indicating a sharp bifurcation between winners and pullbacks within the same overall lineup. With five of the top five and nine of the top ten in Concentrates, the category concentration implies Bud Bros is shifting assortment and demand capture toward a narrower set of SKUs that can scale quickly, using momentum plays to replace underperforming variants as volume consolidates around a few leaders.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







