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May-2026
Sales
Trend
6-Month
Product Count
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Avg Price
YoY Sales Change
YoY Price Change
Market Insights Snapshot
Bud Fox Supply Co concentrated nearly half of May 2026 sales in Flower at 48.53% share, with Flower up 71.98% year over year and 10.43% month over month, while Vapor Pens held 30.31% share with 23.55% YoY growth but an 8.04% MoM decline. Concentrates accounted for 21.16% share with a 54.32% YoY contraction yet a 3.10% MoM uptick, and the brand’s average price rose 29.48% YoY alongside a category price mix spanning $16.37 in Flower to $28.92 in Concentrates. In Colorado Flower, the brand sat at rank 39, and the mix shift toward Flower plus higher realized pricing implies Bud Fox Supply Co is leaning into volume-led Flower gains to offset volatility in Concentrates and short-term softness in Vapor Pens.
The 71.98% YoY Flower surge paired with a 10.43% MoM increase, against a 54.32% YoY drop but 3.10% MoM stabilization in Concentrates, suggests Bud Fox Supply Co is reallocating demand toward faster-turn Flower while preserving a premium tier via higher average prices that are up 29.48% YoY. With Vapor Pens declining 8.04% MoM despite 23.55% YoY growth and Flower anchoring 48.53% of mix versus 30.31% in Vapor Pens, the brand’s rank 39 position in Colorado Flower indicates room to trade up share within a core category; the pattern implies a positioning pivot to defend Flower scale while selectively pruning weaker Concentrates SKUs and timing Vapor Pens promotions to smooth month-to-month variability.
Competitive Landscape
Bud Fox Supply Co sits at rank 39 in May 2026, improving 26 positions year over year from rank 65, but down 10 spots from February 2026’s rank 49; its best historical mark was rank 31 in November 2024, placing the current standing 8 positions off that peak. Against the leaders, Seed & Strain Cannabis Co. held rank 1 year over year and remains rank 1 in May 2026 while growing sales 62.8%, and Good Chemistry Nurseries stayed at rank 2 with 40.2% YoY sales growth, indicating that Bud Fox Supply Co’s 26-rank YoY climb is occurring alongside stable top-tier incumbents who are widening gaps via double-digit growth. The combination of a 26-position YoY rise and a 10-position slip versus three months ago implies Bud Fox Supply Co is recovering on a yearly basis but lacks month-to-month momentum needed to break back toward the rank 31 peak.
Notable Products
Banana Punch (1g) led May 2026 with a +234% month-over-month jump to rank 1, while Tangerine Haze (1g) plunged -81% to rank 2, indicating a sharp reallocation of demand within the same Flower tier. Vapor Pens were steadier with Crackmo Live Resin Cartridge (1g) up +36% at rank 3 versus Banana Punch’s +234% surge and Tangerine Haze’s -81% drop, and with three Vapor Pens sitting in the top 10 against seven Flower SKUs, the category mix tilts toward Flower volume leadership but with more volatile swings. The pattern implies Bud Fox Supply Co is consolidating around a breakout Flower hero SKU while maintaining a secondary Vapor Pens lane for stability, signaling a near-term focus on scaling flagship Flower while using pens to smooth category risk.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
