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Mar-2025
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Overview
Market Insights Snapshot
Nuhi's performance in Colorado across various categories reveals a mixed bag of results. In the Concentrates category, Nuhi showed a steady presence in the top 30, maintaining its position at 18th in both January and March 2025, which indicates a relatively stable demand for its products in this segment. However, the Flower category tells a different story, with a notable rise from 38th in December 2024 to an impressive 16th in February 2025, before slipping back to 29th in March. This fluctuation could suggest a seasonal trend or a response to market dynamics, which may warrant further investigation for those interested in market strategies.
On the other hand, Nuhi's performance in the Pre-Roll and Vapor Pens categories in Colorado seems less promising. The brand failed to break into the top 30, with rankings in the 60s for both categories throughout the months. This indicates a potential area for growth or a need for strategic reevaluation to improve its market position. Particularly in the Vapor Pens category, where the brand's rank dropped to 73rd in February 2025, followed by a slight recovery in March, there might be underlying factors affecting consumer preferences or competitive pressures that Nuhi could address to enhance its market share.
Competitive Landscape
In the competitive landscape of the Flower category in Colorado, Nuhi has demonstrated notable fluctuations in its market position from December 2024 to March 2025. Starting from a rank of 38 in December 2024, Nuhi improved to 30 in January 2025 and further climbed to 16 in February 2025, before slightly dropping to 29 in March 2025. This upward trajectory in the early months of 2025 suggests a positive reception and increased sales momentum, peaking in February. Comparatively, LoCol Love (TWG Limited) showed a similar pattern but with a more volatile rank, peaking at 11 in February before falling back to 32 in March. Meanwhile, The Original Jack Herer made a significant leap from a consistent rank of 46 to 28 in March, indicating a potential emerging threat. Green Tree Medicinals (CO) maintained a relatively stable presence, while Canna Club showed impressive growth, moving from 82 in December to 27 in March, suggesting a rapidly increasing market share. These dynamics highlight the competitive pressure Nuhi faces, emphasizing the need for strategic marketing and product differentiation to maintain and enhance its market position in Colorado's Flower category.
Notable Products
In March 2025, Gelato Cake (Bulk) emerged as the top-performing product for Nuhi, leading the sales with a significant figure of 10,919 units sold. Following closely, Apple Fritter (Bulk) and Chem Lemons (Bulk) secured the second and third positions, respectively. Sans Souci (Bulk) and Pound Cake (Bulk) rounded out the top five, showcasing strong performances in the Flower category. Compared to previous months, these products have consistently maintained their top rankings, indicating stable consumer preferences. Notably, Gelato Cake (Bulk) has shown a remarkable lead over its competitors, solidifying its dominance in the market for March 2025.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
