Market Insights Snapshot
In Colorado, the cannabis brand Nuhi has shown a positive trend in the Concentrates category. The brand climbed from 28th position in May 2023 to 20th in August 2023, indicating a steady rise in its market presence. The same upward movement is visible in the Pre-Roll category, where Nuhi advanced from 25th place in May to 21st in August. This consistent progress across two categories signifies that the brand's strategies are effective in enhancing its market position.
However, the performance of Nuhi in the Vapor Pens category in Colorado has been less favorable. The brand was not in the top 20 brands for any of the months analyzed, indicating a need for improvement in this category. The brand's rank fluctuated from 88th in May to 56th in August, showing some improvement but still falling short of the top 20. Despite this, the sales data suggests a significant increase between May and August, hinting at potential growth in the future. Overall, while Nuhi has shown positive developments in some categories, there is room for improvement in others.
In the Concentrates category within Colorado, Nuhi has shown a consistent upward trend in ranking, moving from 28th place in May 2023 to 20th place by August 2023. This improvement in rank indicates a positive growth in sales, outperforming several competitors. For instance, Spherex was not in the top 20 brands from May to August, indicating lower sales compared to Nuhi. The Greenery Hash Factory and Kayak Cannabis, while consistently in the top 20, have shown a less significant improvement in rank compared to Nuhi. Green Treets has also shown a notable improvement in rank, but remained outside the top 20 in August, suggesting that while it is a growing competitor, it is currently not outperforming Nuhi.
In August 2023, Nuhi's top-performing product was the 'Doobz - Strawberry Nightmare Infused Pre-Roll (1g)', with an impressive 6785 units sold. This product climbed from 4th place in July to claim the top spot. The 'Doobz Pound Cake Infused Pre-Roll (1g)' and the 'Doobz - Blue Lime Pie Infused Pre-Roll (1g)' secured the 2nd and 3rd places respectively, but their sales figures were not disclosed. The 'Doobz - Durban Poison Infused Pre-Roll (1g)', which was the top performer in July, dropped to 4th place. Rounding up the top 5 was the 'Doobz Doc's OG Live Infused Pre-Roll (1g)', maintaining a steady performance from the previous months.