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Jan-2026
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Overview
Market Insights Snapshot
Buddy Blooms has shown varied performance across different product categories and regions. In Ontario, their presence in the Flower category has been less prominent, with rankings hovering just outside the top 50. Specifically, the rankings in this category were 52nd in October 2025, slightly improved to 51st in November, and then dropped to 54th by December. Notably, Buddy Blooms did not make it into the top 30 in January 2026, indicating a potential area for improvement or increased competition in this category. This fluctuation in rankings suggests that while they have a presence, there's significant room for growth in the Flower segment in Ontario.
In contrast, Buddy Blooms has maintained a stronger position in the Pre-Roll category in Ontario. Their rankings have been more stable, starting at 15th in October 2025, slightly dropping to 16th in November, and maintaining a similar position in January 2026. This consistency in the Pre-Roll category, despite a drop in sales from October to January, indicates a solid foothold and possibly a loyal customer base. The ability to remain within the top 20 suggests a strong brand presence in this category, which could be a strategic focus for Buddy Blooms moving forward.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Buddy Blooms has experienced notable fluctuations in its market position from October 2025 to January 2026. Initially ranked 15th in October, Buddy Blooms saw a slight dip to 16th in November and further to 18th in December, before recovering to 16th in January. This pattern indicates a dynamic market environment where Buddy Blooms is striving to maintain its competitive edge amidst shifting consumer preferences and market conditions. Notably, Spinach showed a consistent presence, improving from 17th to 14th by January, suggesting a strengthening brand appeal. Meanwhile, Shred maintained a stable ranking at 13th for three months before slipping to 15th in January, and 1Spliff exhibited a similar volatility to Buddy Blooms, moving from 16th to 18th. These dynamics highlight the competitive pressures Buddy Blooms faces, as it contends with brands like Pure Sunfarms, which also experienced rank fluctuations, ending January at 17th. As sales figures for Buddy Blooms show a downward trend over these months, the brand must strategize effectively to enhance its market position and capitalize on growth opportunities in this competitive sector.
Notable Products
In January 2026, the top-performing product from Buddy Blooms was the Biggest Buddy Sativa Pre-Roll 2-Pack (2g) in the Pre-Roll category, maintaining its number one ranking despite a decrease in sales to 13,706. The Purple Haze Pre-Roll 10-Pack (5g) climbed to second place, overtaking the Big Buddy - Indica Pre-Roll 2-Pack (2g), which dropped to third. Lil Buddy - Sativa Pre-Roll (0.5g) rose to fourth place, showing a positive trend in sales from the previous month. The Sativa Pre-Roll (1g) held steady in fifth place, continuing its consistent performance. These rankings highlight a shift in consumer preference towards larger pack sizes in the Pre-Roll category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
