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Sep-2025
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Overview
Market Insights Snapshot
Buddy Blooms has shown notable performance differences across various categories and regions. In Alberta, the brand's Pre-Roll category failed to make it into the top 30 rankings from June to September 2025, indicating potential challenges in market penetration or competition within this segment. In contrast, the situation in Ontario paints a more dynamic picture. The Flower category saw a steady climb from rank 78 in June to 58 by September, suggesting a positive reception and growing consumer interest. This upward trajectory in Ontario's Flower market could be indicative of strategic adjustments or increased brand visibility.
In Ontario's Pre-Roll category, Buddy Blooms demonstrated a strong and consistent presence, improving its rank from 22 in June to 14 by September. This consistent upward movement reflects a solid market strategy and possibly a strong consumer base in this category. The substantial sales figures in Ontario's Pre-Roll category further underscore its success, with a notable increase from July to September. However, the absence of top 30 rankings in Alberta's Pre-Roll segment might suggest a need for strategic reevaluation or marketing initiatives to boost presence and sales in that region.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Buddy Blooms has shown a remarkable upward trajectory in terms of rank and sales from June to September 2025. Starting from a rank of 22 in June, Buddy Blooms climbed to 14 by September, indicating a significant improvement in market positioning. This upward trend contrasts with competitors such as Pure Sunfarms, which saw a decline from rank 11 to 15 over the same period, and Shred, which experienced fluctuations and ended at rank 12 in September. Meanwhile, 1Spliff and PIFF maintained relatively stable positions, with PIFF slightly outperforming Buddy Blooms in September. Despite being initially outside the top 20, Buddy Blooms' consistent sales growth, culminating in surpassing the million-dollar mark in September, highlights its potential to further disrupt the market and challenge established brands.
Notable Products
In September 2025, the top-performing product for Buddy Blooms was Big Buddy - Sativa Pre-Roll 2-Pack (2g), maintaining its consistent number one rank from previous months with a notable sales figure of 24,553. Big Buddy - Indica Pre-Roll 2-Pack (2g) climbed to the second position, improving from its third-place rank in August. The Sativa Pre-Roll (1g) moved up to third place after being unranked in August, showing a resurgence in popularity. Lil Buddy - Sativa Pre-Roll (0.5g) dropped to fourth position, despite strong sales in the previous months. Purple Haze Pre-Roll 10-Pack (5g) held steady at fifth place, maintaining its rank from August.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
