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Dec-2025
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Overview
Market Insights Snapshot
Stunnerz has shown varied performance across different categories in Ontario. In the Flower category, Stunnerz has not made it into the top 30 brands over the last few months, indicating a challenging market presence. Despite this, they have seen some movement, with their rank improving slightly from 52nd in November 2025 to 50th in December 2025. This suggests some level of resilience or strategic adjustments that may be paying off, albeit slowly. Their sales figures in this category show a slight increase from November to December, which could hint at a potential upward trend if sustained.
In contrast, Stunnerz has a stronger foothold in the Pre-Roll category within Ontario. They maintained a rank within the top 20, peaking at 14th in October 2025 before slipping to 20th by December 2025. This fluctuation suggests competitive dynamics in the Pre-Roll market, yet their ability to stay within the top rankings is notable. The sales figures mirror this trend, with a noticeable dip from October to December, indicating potential challenges in maintaining their market share. These insights suggest that while Stunnerz is facing hurdles in the Flower category, they hold a relatively stronger position in the Pre-Roll market, albeit with some volatility.
Competitive Landscape
In the competitive landscape of the Pre-Roll category in Ontario, Stunnerz experienced notable fluctuations in its ranking from September to December 2025. Initially ranked 18th in September, Stunnerz climbed to 14th place in October, indicating a significant boost in market performance. However, the brand faced challenges in maintaining this momentum, as it slipped to 17th in November and further down to 20th in December. This decline in rank could be attributed to intensified competition from brands like 1964 Supply Co, which consistently improved its position from 21st to 18th over the same period. Additionally, Buddy Blooms showed a downward trend from 14th to 19th, potentially impacting Stunnerz's competitive edge. Despite these ranking challenges, Stunnerz's sales peaked in October, suggesting that while the brand faced competitive pressures, it still managed to capture consumer interest effectively during that month.
Notable Products
In December 2025, the top-performing product from Stunnerz was the Indica Pre-Roll 2-Pack (2g), maintaining its number one rank from the previous month with sales of 29,845 units. The Sativa Pre-Roll 2-Pack (2g) held steady at the second position, showing a consistent performance since October. The Mango Blitz Pre-Roll 2-Pack (2g) climbed to third place, sustaining its rank from November after reappearing on the list. The Milled Variety Pack (14g) was ranked fourth, showing a slight decline in sales compared to earlier months. Lastly, the 30+ - Fruit Cobbler Pre-Roll (1g) re-entered the top five in December, having been absent in November.
```Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
