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Jul-2025
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Overview
Market Insights Snapshot
CAMP Cannabis has experienced varied performance across different product categories in Missouri. In the Concentrates category, the brand has seen a gradual decline in ranking from 19th in April 2025 to 28th by July 2025. This downward trend is reflected in sales figures, which have also decreased over the same period. Meanwhile, in the Flower category, CAMP Cannabis maintained a steady position at 27th in both April and May but fell out of the top 30 by June and July, suggesting a significant challenge in maintaining competitiveness within this category. The Pre-Roll category, however, shows a more dynamic movement, with rankings fluctuating from 62nd in April to 45th in July, indicating potential growth opportunities or successful marketing strategies that could be further explored.
When examining the Vapor Pens category, CAMP Cannabis has shown some resilience, with its ranking oscillating between 37th and 43rd over the months from April to July 2025. Despite this fluctuation, there is an upward trend in sales from June to July, suggesting a positive reception for their products in this category towards the latter part of the period. The overall performance of CAMP Cannabis across these categories highlights both challenges and opportunities in the Missouri market. With some categories showing potential for growth, strategic adjustments could capitalize on these trends to improve their standing and sales in the coming months.
Competitive Landscape
In the competitive landscape of the Missouri flower category, CAMP Cannabis has experienced a notable shift in its market position from April to July 2025. Initially ranked 27th in April and May, CAMP Cannabis saw a decline to 31st in June and further to 32nd in July. This downward trend in rank correlates with a significant drop in sales from May to June, although the decline in July was less steep. In contrast, Hermit's Delight improved its rank from 32nd in April to 24th in June, before slightly dropping to 30th in July, indicating a strong performance with a peak in sales during June. Meanwhile, The Standard experienced a sharp decline from 23rd in April to 39th by July, suggesting a more severe drop in sales. These dynamics highlight the competitive pressures CAMP Cannabis faces, particularly from brands like Hermit's Delight, which have managed to capitalize on market opportunities more effectively during this period.
Notable Products
In July 2025, the top-performing product for CAMP Cannabis was NF1 3.5g from the Flower category, achieving the first rank with sales of $2,580. California Bulk, also in the Flower category, secured the second position. Space Boogie Pre-Roll 1g and Melted Strawberries Pre-Roll 1g followed in third and fourth places, respectively, both from the Pre-Roll category. Banana Kush Pre-Roll 1g, which was ranked second in May, dropped to the fifth position in July. Notably, the Flower category products have shown a strong performance this month, with a notable shift of Banana Kush Pre-Roll from the second to the fifth spot since May.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
