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Jul-2025
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Overview
Market Insights Snapshot
In the state of Missouri, Hermit's Delight has shown varied performance across different product categories. The brand's presence in the Edible category has been relatively stable, maintaining a position just outside the top 30, with rankings hovering in the low 30s. This suggests a consistent demand, although they have yet to break into the top tier. In contrast, the Flower category has seen more dynamic movement, with Hermit's Delight improving its rank from 32 in April to a peak of 24 in June, before slightly declining to 30 in July. This indicates a competitive edge in the Flower market, despite the recent dip. Notably, the brand did not rank in the top 30 for Pre-Rolls until July, where it debuted at rank 70, highlighting room for growth in this segment.
For Vapor Pens, Hermit's Delight's rankings have been relatively stagnant, remaining outside the top 30 and fluctuating between 41 and 44 over the observed months. This stability, albeit outside the top competitive range, suggests a steady but modest presence in the market. The sales figures for Vapor Pens reflect a slight decline from May to July, which may call for strategic adjustments to boost performance. Overall, while Hermit's Delight has made notable strides in certain categories like Flower, there remains significant potential for improvement in others, such as Pre-Rolls and Vapor Pens, to enhance their competitive standing in Missouri.
Competitive Landscape
In the competitive landscape of the Flower category in Missouri, Hermit's Delight has shown a dynamic performance with notable fluctuations in rank and sales. From April to July 2025, Hermit's Delight improved its rank from 32nd to 24th in June, before dropping to 30th in July. This indicates a competitive pressure but also potential for growth, as seen in June's peak. In comparison, Sublime and Sundro Cannabis consistently maintained higher ranks, with Sundro Cannabis peaking at 20th in May. Despite Hermit's Delight's sales peaking in June, its July sales saw a decline, mirroring the trend of Sundro Cannabis which also experienced a drop in both rank and sales. Meanwhile, Vertical (MO) and CAMP Cannabis remained outside the top 20, indicating a less competitive threat. This data suggests that while Hermit's Delight faces strong competition, particularly from brands like Sundro Cannabis, there are opportunities to capitalize on its mid-year momentum to enhance market positioning.
Notable Products
In July 2025, Hash Burger (3.5g) emerged as the top-performing product for Hermit's Delight, maintaining its first-place ranking from June, with notable sales reaching 1112 units. Osage Orange Distillate Cartridge (1g) climbed back to second place after dropping to fifth in June, indicating a resurgence in its popularity. Elderberry Distillate Cartridge (1g) also improved its standing, moving up to third place from fourth in the previous month. Cheddar Cheeze Pre-Roll (1g) entered the rankings in July, securing the fourth position, highlighting its growing demand. Meanwhile, Paw Paw Distillate Cartridge (1g) returned to the rankings at fifth place, showing a positive trend after not being ranked in May and June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
