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Sep-2025
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Overview
Market Insights Snapshot
Candaze has shown a noticeable upward trajectory in the Edible category within Colorado. Starting from a rank of 20 in June 2025, the brand has gradually improved its position each month, reaching the 17th spot by September 2025. This consistent climb in rankings is accompanied by a substantial increase in sales, with September's figures reflecting a significant boost from previous months. The continuous improvement suggests a growing consumer preference for Candaze's offerings in the Edible category, indicating successful market penetration and brand recognition in Colorado.
While Candaze has made commendable strides in Colorado, its presence in other states and categories remains less prominent. The absence of rankings in other states indicates that Candaze has not yet broken into the top 30 brands in those markets, which could suggest areas for potential growth or the need for strategic adjustments. This disparity highlights the brand's stronghold in Colorado but also underscores the opportunity for expansion and increased visibility in other regions. Understanding the factors contributing to their success in Colorado could provide valuable insights for replicating this performance elsewhere.
```Competitive Landscape
In the competitive landscape of the Colorado edible market, Candaze has shown remarkable progress in its ranking over the past few months. Starting from the 20th position in June 2025, Candaze climbed to the 17th spot by September 2025, indicating a positive trajectory in market presence. This upward movement is noteworthy, especially when compared to brands like Cheeba Chews, which maintained a consistent rank of 15th, and Rebel Edibles, which remained steady at 16th. Meanwhile, Bonanza Cannabis Company experienced a slight dip, dropping from 17th to 18th by September. The sales figures for Candaze also reflect a robust growth pattern, with a significant increase from June to September, surpassing brands like Nove Luxury Chocolate, which did not make it into the top 20 until July and remained at the 20th position by September. This data suggests that Candaze's strategic initiatives might be effectively capturing consumer interest, positioning it as a formidable player in the Colorado edibles market.
Notable Products
In September 2025, the top-performing product for Candaze was Dipz - Chocolate Dipped Cherry Rosin Gummies 10-Pack (100mg), maintaining its number one rank for three consecutive months with notable sales of 916 units. Dipz - Caramel Apple Rosin Gummies 10-Pack (100mg) debuted impressively at the second position. Dipz - Peanut Butter & Strawberry Jelly Rosin Gummies 10-Pack (100mg) secured the third spot, while Dipz - Strawberry Shortcake x White Chocolate Rosin Gummies 10-Pack (100mg) followed closely in fourth place. Dipz - Orange Dream Rosin Gummies 10-Pack (100mg), which previously held the top rank in June, dropped to fifth position. This shift in rankings highlights the dynamic changes in consumer preferences within the Edible category.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
