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Dec-2025
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Overview
Market Insights Snapshot
In the state of Colorado, Candaze has shown a slight decline in their performance within the Edible category over the last few months of 2025. Starting at rank 16 in September, the brand has gradually dropped to rank 18 by December. This downward trend is accompanied by a decrease in sales, with notable figures such as $101,107 in September dwindling to $73,153 by December. The consistent drop in rankings and sales might suggest increased competition or shifting consumer preferences in the Colorado edible market.
While the performance in Colorado hints at challenges, it's important to note that Candaze's absence from the top 30 in other states or categories could indicate untapped potential or areas for growth. The lack of presence in other rankings may be seen as a missed opportunity, but it also highlights the brand's concentrated efforts in the Colorado edible market. Understanding these dynamics could provide insights into strategic adjustments Candaze might consider to expand its footprint across different states or diversify its product offerings.
Competitive Landscape
In the competitive landscape of the Colorado edible market, Candaze has experienced a slight decline in its ranking over the last few months of 2025, moving from 16th place in September to 18th in December. This shift is indicative of a broader trend where Candaze's sales have decreased, contrasting with competitors like Cheeba Chews, which maintained a relatively stable position, even improving its rank from 13th to 12th between September and October. Meanwhile, Rebel Edibles has shown consistency, holding steady at 16th and 17th place, suggesting a competitive edge over Candaze in terms of market stability. Additionally, Nove Luxury Chocolate and Spinello Cannabis Co. have demonstrated upward mobility, with Nove moving from 22nd to 19th and Spinello improving its rank to 20th by December. These dynamics highlight the competitive pressures Candaze faces, emphasizing the need for strategic adjustments to regain its footing in the market.
Notable Products
In December 2025, the top-performing product for Candaze was Dipz - Pina Colada Rosin Gummies 10-Pack (100mg), which rose to the number one spot with sales reaching 432 units. Following closely, Dipz - Chocolate Raspberry Rosin Gummies 10-Pack (100mg) climbed to second place, showing a significant improvement from its fourth-place ranking in November. Dipz - Caramel Apple Rosin Gummies 10-Pack (100mg), which previously held the top position in November, slipped to third place. Meanwhile, Dipz - Peanut Butter & Strawberry Jelly Rosin Gummies 10-Pack (100mg) secured the fourth rank, demonstrating a consistent presence in the top five. Lastly, Dipz - Chocolate Dipped Cherry Rosin Gummies 10-Pack (100mg) dropped from third to fifth place, continuing its decline since September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
