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Jul-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
Where to Buy
Cannabals is stocked at 300 licensed dispensaries across New York, with the deepest coverage in New York, Queens, Syracuse, Buffalo, and Schenectady. Search by ZIP code or city below to find the closest one, or filter by product type if you are after a specific format.
Market Insights Snapshot
In July 2026, Cannabals concentrated 63.41% category share in Vapor Pens with month-over-month growth of 9.53% but year-over-year contraction of 3.57%, while Edible held 29.26% share with a 13.56% MoM decline and a 4.59% YoY decline. Pre-Roll accounted for 7.30% share, ticking up 2.10% MoM but falling 38.56% YoY, and Beverage was 0.03% share with a 20.20% MoM drop and 42.36% YoY slide. Combined with a 7.23% YoY decrease in average price and a brand-level 5.73% YoY sales decline, the pattern implies a shift toward higher-volume, price-sensitive Vapor Pens offsetting weakness in smaller categories, with mix stability hinging on Vapor Pens momentum.
With Vapor Pens anchoring the mix and a July 2026 rank of 10 in New York for the Vapor Pens category, the 9.53% MoM rise alongside a 3.57% YoY dip indicates Cannabals is gaining intra-quarter traction while still conceding year-back velocity; this juxtaposition suggests the brand is competing primarily on price in its lead category while ceding premium tiers. The concurrent 13.56% MoM drop in Edible and 38.56% YoY decline in Pre-Roll compress Cannabals’s diversification, which implies positioning risk if Vapor Pens growth stalls and an opportunity to reallocate pricing or innovation toward Edible to arrest share leakage without overexposing the portfolio to Vapor Pens cyclicality.
Competitive Landscape
Cannabals is ranked #10 in New York Vapor Pens in July 2026, down 3 positions year over year from #7, and up 5 spots from April 2026 when it sat at #15; its peak of #7 in July 2025 frames a two-year slide of 3 ranks. Competitors moved in opposite directions: Fernway is #1 after improving 2 ranks from #3 alongside a 46.8% year-over-year sales lift, while Jaunty holds #2 after slipping 1 position from #1 amid a 24.8% sales decline; Jetty Extracts advanced to #4 from #22 on 199.3% growth, indicating faster share capture above Cannabals. The pattern implies Cannabals’ rebound from #15 to #10 is tactical rather than structural, as sustained competitor ascents at the top end compress room to regain its July 2025 peak at #7.
Notable Products
New York Brick - Playoff Punch Live Resin Gummies 10-Pack (100mg) fell 61.1% month over month to rank 2, while category peer Brick - Strawberry Lemonade Live Resin Gummies 10-Pack (100mg) also declined 42.4% at rank 6, indicating concentrated weakness within Brick-labeled edibles despite Dragonfruit Lemonade Live Resin Gummies 10-Pack (100mg) rising 26.5% to rank 1. Vapor Pens moved up as a counterweight, with Purple Haze Distillate Disposable (1g) gaining 17.8% at rank 3 and Strawberry Kush Distillate Disposable (1g) up 23.5% at rank 4, and three Vapor Pen SKUs now sit within the top 10. Edibles still occupy six of the top ten ranks, but mixed momentum — from a 0.3% uptick for Brick - Lychee Live Resin Gummies 10-Pack (100mg) at rank 7 to a 3.5% lift for THC/CBN 1:1 Blueberry Dream Gummies 10-Pack (100mg THC, 100mg CBN) at rank 8 — points to selective consumer pull rather than broad category strength. The pattern implies Cannabals is pivoting toward Vapor Pens for growth while rationalizing Brick-line edibles exposure, using winners like Dragonfruit Lemonade to anchor the Edible portfolio.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
