Sep-2025
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Overview
Market Insights Snapshot
Pacific Stone has demonstrated a steady presence in the California market, particularly in the Flower category, where it maintained a consistent ranking within the top 20 brands from June to September 2025. Despite a slight decline in sales over these months, from approximately $1.59 million in June to around $1.39 million in September, the brand's ability to remain in the top 20 indicates a strong market position. This performance suggests a loyal customer base and effective brand strategies that keep it competitive even as sales fluctuate. However, the lack of a ranking in the top 30 for other states highlights potential areas for expansion and growth.
In the Pre-Roll category, Pacific Stone has shown remarkable consistency by maintaining the 9th position throughout the same period in California. This steadiness in ranking, despite minor sales variations, underscores the brand's stronghold in this category. The stable performance in Pre-Rolls, contrasted with the slight decline in Flower sales, might suggest a shifting consumer preference towards Pre-Rolls or effective marketing strategies specifically for this category. The absence of Pacific Stone in the top 30 rankings for other states and categories could indicate untapped potential or areas where the brand might need to innovate or adapt to local market demands.
Competitive Landscape
In the competitive landscape of California's pre-roll category, Pacific Stone consistently held the 9th rank from June to September 2025, showcasing stability in its market position. Despite this consistency, the brand faces stiff competition from Pure Beauty, which maintained a higher 8th rank throughout the same period, indicating a stronger market presence. Additionally, Sluggers Hit displayed notable volatility, dropping from 5th to 7th rank by September, yet still outperformed Pacific Stone in sales. Meanwhile, Lime remained just behind Pacific Stone at 10th rank, with a declining sales trend that could signal potential vulnerabilities. The data suggests that while Pacific Stone has a steady foothold, opportunities exist to climb the ranks by capitalizing on the sales fluctuations of its competitors.

Notable Products
In September 2025, the top-performing product from Pacific Stone was the Blue Dream Pre-Roll 14-Pack (7g), maintaining its consistent first-place rank throughout the previous months with a notable sales figure of 8897. The Wedding Cake Pre-Roll 14-Pack (7g) also held its steady position in second place with minor fluctuations in sales. The Blue Dream Pre-Roll 2-Pack (1g) remained in third place, showing a slight decrease in sales compared to August. Wedding Cake (3.5g) improved its ranking to fourth, despite a drop in sales figures from previous months. Lastly, the 805 Glue Pre-Roll 14-Pack (7g) slipped to fifth place, continuing its downward trend in sales since June.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







