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Dec-2025
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Overview
Market Insights Snapshot
Pacific Stone has demonstrated notable performance in the California market, particularly in the Flower category. Over the last few months of 2025, the brand showed a positive movement in rankings, climbing from 16th in September to an impressive 12th place by December. This upward trend is underscored by a significant increase in sales, jumping from approximately $1.5 million in September to over $1.8 million in December. While these figures highlight Pacific Stone's growing influence in the Flower category, it is worth noting that their presence in other states or categories may not be as prominent, as they did not appear in the top 30 rankings elsewhere.
In the Pre-Roll category, Pacific Stone has maintained a relatively stable position within the California market, oscillating slightly between 8th and 9th place from September to December 2025. This consistency suggests a strong foothold in the Pre-Roll sector, with sales figures steadily increasing from around $1.5 million to over $1.7 million during the same period. However, the absence of Pacific Stone in the top rankings in other states or categories could indicate areas for potential growth or strategic focus. The data suggests that while Pacific Stone is a strong player in California, particularly in Flower and Pre-Roll, there might be opportunities for expansion beyond these categories and into new markets.
Competitive Landscape
In the competitive landscape of the California flower market, Pacific Stone has shown notable fluctuations in its ranking over the last few months of 2025. Starting from a rank of 16 in September, Pacific Stone improved to 15 in October, dropped to 17 in November, and then made a significant leap to 12 in December. This upward trend in December indicates a positive momentum, potentially driven by strategic marketing or product adjustments. In comparison, Coastal Sun Cannabis experienced a decline from rank 6 in September to 13 by December, suggesting a potential opportunity for Pacific Stone to capture market share from this competitor. Meanwhile, Fig Farms maintained a relatively stable position, fluctuating slightly but ending at rank 10 in December, which positions them as a consistent competitor. Dime Bag (CA) and Quiet Kings also present competitive pressures, with Quiet Kings slightly outperforming Pacific Stone by December. The overall dynamics suggest that while Pacific Stone is gaining ground, it must continue to innovate and adapt to maintain its upward trajectory in the competitive California flower market.
Notable Products
In December 2025, Pacific Stone's top-performing product was the Blue Dream Pre-Roll 14-Pack (7g), maintaining its first-place rank for the fourth consecutive month with a notable sales figure of 10,702 units. The Wedding Cake (3.5g) flower climbed to the second position from third, continuing its upward trend from September's fifth place. The Wedding Cake Pre-Roll 14-Pack (7g) held steady in the third position, showing consistent performance since October. Newly introduced, the 805 Glue Pre-Roll 2-Pack (1g) entered the rankings at fourth place, marking its debut in the dataset. Meanwhile, the Blue Dream Pre-Roll 2-Pack (1g) slipped to fifth place, reflecting a decline from its second-place ranking in September.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
