Oct-2025
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Overview
Market Insights Snapshot
Pacific Stone has demonstrated consistent performance in the California cannabis market, particularly in the Flower category. Over the months from July to October 2025, the brand maintained a steady ranking, fluctuating slightly between positions 15 and 17. This stability indicates a robust presence in the market, though the brand's rank did not break into the top 10, suggesting room for growth. Notably, Pacific Stone's sales in the Flower category showed a slight dip in September but rebounded in October, reaching over $1.5 million. This rebound could indicate successful strategic adjustments or seasonal demand influences.
In the Pre-Roll category, Pacific Stone has consistently held the 9th position from July through October 2025 in California. This unwavering rank underscores the brand's strong foothold in this segment. Despite maintaining the same rank, the sales figures experienced a slight decline in August and September before recovering in October. The ability to maintain a top 10 position throughout the months highlights Pacific Stone's competitive edge and consumer loyalty in the Pre-Roll category. However, the absence of rankings in other states or provinces suggests that Pacific Stone's influence outside of California may be limited, or at least not within the top 30 brands in those regions.
Competitive Landscape
In the competitive landscape of the California flower category, Pacific Stone has demonstrated resilience amidst fluctuating market dynamics. Over the months from July to October 2025, Pacific Stone's rank has seen slight variations, starting at 16th in July, improving to 15th in August, and then experiencing a dip to 17th in September before recovering to 16th in October. This indicates a relatively stable position in the market, although there is room for improvement. Notably, UpNorth Humboldt consistently maintained a higher rank than Pacific Stone, despite a downward sales trend, suggesting strong brand loyalty or market presence. Meanwhile, Glass House Farms (CA) hovered around Pacific Stone's rank, showing a similar sales pattern with a slight increase in October. Dime Bag (CA) and West Coast Treez trailed behind, with Dime Bag dropping to 18th in October, indicating potential challenges in maintaining market share. These insights highlight the competitive pressures Pacific Stone faces, emphasizing the need for strategic initiatives to enhance its market position and capitalize on growth opportunities in California's flower market.

Notable Products
In October 2025, Pacific Stone's Blue Dream Pre-Roll 14-Pack (7g) maintained its position as the top-performing product, with sales reaching 8898 units. The Wedding Cake Pre-Roll 14-Pack (7g) also held steady in second place, showing consistent performance across the months. Notably, the Wedding Cake (3.5g) improved its ranking from fourth place in previous months to third in October, indicating a significant increase in demand. The Blue Dream Pre-Roll 2-Pack (1g) saw a slight drop in rank, moving from third to fourth place. Meanwhile, the 805 Glue Pre-Roll 14-Pack (7g) remained consistently in fifth position throughout the observed period.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.







