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Oct-2026
Sales
Trend
6-Month
Product Count
SKUs
Avg Price
YoY Sales Change
YoY Price Change
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In October 2026, Chillum operated as a single-category brand with Concentrates accounting for 100.0% of sales, while the category registered a 25.5% year-over-year increase and a 32.7% month-over-month gain. The brand’s average price rose 5.3% YoY to $35.18, alongside a 128.5% two-year sales lift and an overall 25.5% YoY sales increase, indicating that the growth was volume-led rather than purely price-driven. With Concentrates as the sole mix component and Ontario as the top market, the combination of 100.0% category concentration and double-digit MoM expansion implies a deliberate deepening in a single product play rather than diversification.
Chillum’s rank of 16 in Concentrates in Ontario amid a 25.5% YoY and 32.7% MoM surge positions the brand as a mid-pack specialist benefiting from recent demand acceleration. The 5.3% YoY price increase alongside a 32.7% MoM sales jump suggests pricing power without suppressing near-term velocity, and the 128.5% two-year expansion paired with a 100.0% category focus implies the brand is trading on depth over breadth; the strategic takeaway is that maintaining rank gains will likely depend on sustaining mix purity while selectively using price to protect margin without eroding the momentum that delivered the October 2026 MoM uplift.
Competitive Landscape
Chillum sits at rank #16 in ON Concentrates in October 2026, improving 3 positions from #19 year over year, and edging up 2 spots from #18 in July 2026, while matching its peak rank of #16 in October 2026; in contrast, Pura Vida climbed from #4 to #2 alongside a 35.2% YoY sales increase and BoxHot advanced from #10 to #5 with an 86.6% YoY lift, whereas category leader Vortex Cannabis Inc. held #1 but with a 30.7% YoY sales decline. Against this backdrop of rapid upward moves by Pura Vida and BoxHot and a contracting #1, Chillum’s modest rank gain of 3 places YoY coupled with a 2-place improvement over three months implies incremental share capture but a need to accelerate to avoid being outpaced by faster-rising peers.
Notable Products
In October 2026, Chillum sold a single SKU, with Black Hash (3.5g) accounting for 100% of brand sales and all sales sitting in Hash within Concentrates. With no new products contributing 0% and price matching similar items at 0% difference, sales come from one format and one item, so all of its sales ride on Black Hash (3.5g).
Peer avg: average price of the same product type and package size in the same states that month.
Top Selling Cannabis Brands
Data for this report comes from real-time sales reporting by participating cannabis retailers via their point-of-sale systems, which are linked up with Headset’s business intelligence software. Headset’s data is very reliable, as it comes digitally direct from our partner retailers. However, the potential does exist for misreporting in the instance of duplicates, incorrectly classified products, inaccurate entry of products into point-of-sale systems, or even simple human error at the point of purchase. Thus, there is a slight margin of error to consider. Brands listed on this page are ranked in the top twenty within the market and product category by total retail sales volume.
